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Essentials of International Marketing

Unlike other International Marketing texts, Essentials of International Marketing includes only the most important information that can be;

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Essentials of International Marketing

Unlike other International Marketing texts, Essentials of International Marketing includes only the most important information that can be;

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Essentials Of Global Marketing

the entire international marketing planning process, and fundamental concepts are illuminated by examples from a wide range of companies;

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Marketing Essentials, International Edition

, 7E, International Edition by award-winning authors McDaniel/Lamb/Hair. This edition's fresh, streamlined design focuses on captivating;

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Essentials Of Marketing Communications

, international marketing communications, and the operations and personnel involved in the industry. The book is the essential companion for;

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Marketing Essentials (with CourseMate and eBook Access Card)

Marketing Essentials 2e explains the nature of marketing and the importance of understanding the com;...

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Marketing Essentials

Marketing Essentials 2e explains the nature of marketing and the importance of understanding the com;...

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ISE Essentials of Marketing

Perreault's Essentials of Marketing 17e looks at the best of marketing, where marketing practices me;...

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Essentials of Marketing

Essentials of Marketing provides an overview of the techniques, supporting theories and tactical dec;...

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Essentials of Marketing

Essentials of Marketing provides an overview of the techniques, supporting theories and tactical dec;...

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Essentials of Marketing

Essentials of Marketing provides an overview of the techniques, supporting theories and tactical dec;...

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Marketing Principles Essentials

REA's Essentials provide quick and easy access to critical information in a variety of different fie;...

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Essentials Of Marketing

The new edition of Essentials of Marketing synthesises contemporary marketing knowledge to present t;...

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Essentials of Thought Leadership and Content Marketing

Essentials of Thought Leadership and Content Marketing is a comprehensive, practical, step-by;...

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Essentials Of Marketing Communications

Essentials of Marketing Communications 3rd edition gives students a concise overview of the strategi;...

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Essentials of Marketing Communications

Essentials of Marketing Communications 3rd edition gives students a concise overview of the strategi;...

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Essentials Of Services Marketing

Essentials of Services Marketing, 1st edition, is the only introductory services marketing textbook ;...

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Essentials of Marketing Research

Tony Proctor s Essentials of Marketing Research 4th edition offers a streamlined, traditional introd;...

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Essentials of Marketing Research

Tony Proctor s Essentials of Marketing Research 4th edition offers a streamlined, traditional introd;...

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Essentials of Marketing Research

Tony Proctor s Essentials of Marketing Research 4th edition offers a streamlined, traditional introd;...

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Marketing Foundations, International Edition

Popular with readers from all backgrounds and interest levels, MARKETING FOUNDATIONS, 5E, International Edition introduces you to the;

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Essentials of Digital Marketing

, measuring performance outcomes and understanding digital analytics; * Contains international case studies to illustrate how digital marketing;

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Essentials of Digital Marketing

, measuring performance outcomes and understanding digital analytics; * Contains international case studies to illustrate how digital marketing;

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Services Marketing, International Edition

Interactive Services Marketing, 4e, International Edition covers the essentials of services marketing--with particular emphasis on the;

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The Essentials of Marketing Research

Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is;...

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The Essentials of Marketing Research

Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is;...

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Essentials of Marketing Research

Presenting an overview of the major steps in the marketing research process, this text looks at the ;...

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