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Digital Marketing in the Zone

In this age of marketing complexity, some marketers have risen above the fray and are accelerating the results of their digital marketing;

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Digital marketing fundamentals

- First fully-fledged textbook on digital marketing that covers the entire marketing process; - with contributions from more than 20 online;

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Developing Digital Marketing

Digital marketing has gained ascendancy as the modern communication method used by most organizations through its ability to transcend;

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Digital Marketing Fundamentals

Digital Marketing Fundamentals is the first fully-fledged textbook on digital marketing that covers the entire marketing process. Both the;

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Digital Marketing Fundamentals

Digital Marketing Fundamentals is the first fully-fledged textbook on digital marketing that covers the entire marketing process. Both the;

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Digital Marketing

Digital Marketing provides the most comprehensive guide to all aspects of using the Internet, digital media and marketing technology to;

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The Practical Zone System For Film And Digital Photography

The Practical Zone System: For Film and Digital Photography 4th Edition is an updated version of what has become the classic book on the;

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Digital Marketing

get the most out of digital media to meet their marketing goals. Digital Marketing links marketing theory with practical business experience;

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Essentials of Digital Marketing

* An engaging introduction to the essentials of digital marketing; * Examines of the challenges and issues of integrating digital content;

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Essentials of Digital Marketing

* An engaging introduction to the essentials of digital marketing; * Examines of the challenges and issues of integrating digital content;

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Marketing Strategy in the Digital Age

known as the industrial age and the digital age. In the age of digital society, all CEOs, CMOs and senior marketing executives must consider how;

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Digital Marketing Communicating, Selling and Connecting

to the subject of digital marketing. Written by a leading expert in the field, it is an unparalleled resource for students in marketing, as;

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Digital Marketing Communicating, Selling and Connecting

to the subject of digital marketing. Written by a leading expert in the field, it is an unparalleled resource for students in marketing, as;

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Digital Marketing Excellence

Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital;

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Digital Marketing Excellence

Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital;

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Digital Marketing Excellence

Now in its fifth edition, the hugely popular Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing is fully;

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Digital Marketing Fundamentals

Digital Marketing Fundamentals is the first comprehensive digital marketing textbook to cover the entire marketing process. The academic;

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Understanding Digital Marketing

and essential guide to digital marketing. The world of digital media is constantly changing, as technologies continue to transform the way;

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Marketing in the Digital Age

. Marketing in the Digital Age takes the view that the path to the future must integrate both marketing and digital knowhow and exemplifies how;

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Quick Win Digital Marketing

The second in the Quick Win series, Quick Win Digital Marketing is aimed at entrepreneurs, business managers and marketing people seeking a;

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Digital Marketing Applications

is strengthened by. This volume examines the concept of digital marketing, which constitutes a new agenda in discussions on marketing and has new;

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Advanced Digital Marketing Strategies in a Data-Driven Era

In the last decade, the use of data sciences in the digital marketing environment has increased. Digital marketing has transformed how;

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Contemporary Issues in Digital Marketing

This book presents a comprehensive overview of the key topics, best practices, future opportunities and challenges in the Digital Marketing;

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Digital Marketing AllinOne For Dummies

Unlock the value in online marketing A well-executed digital marketing plan is a proven component of success in business, and Digital;

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Digital Marketing Management

This book is for managers and would-be managers who need to upgrade their knowledge of digital marketing. Told from the perspective;

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Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations

* Explores the most effective digital marketing strategies and campaigns * Investigates the current status of digital marketing and social;

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Digital Marketing

An unbiased approach to the latest digital marketing models, offering students and practitioners a range of tools to implement in their;

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