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The Media Show
books include Good News, Bad News, Sign Off. The Last Days of Television, and The Spot: The Rise of Political Advertising on Television.;
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Routledge Handbook of Political Advertising
of ads; reception and effects of ads; regulation of political advertising on television and the Internet; financing political advertising; and;
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Routledge Handbook of Political Advertising
of ads; reception and effects of ads; regulation of political advertising on television and the Internet; financing political advertising; and;
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Television and Political Advertising: Volume I: Psychological Processes
, communication, and consumer psychology since it helps define future work on the relationship between television, politics, and the mind of the voter;
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Television and Political Advertising: Volume Ii
, communication, and consumer psychology since it helps define future work on the relationship between television, politics, and the mind of the voter;
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Behind the Times
for the paper--a tale of editorial struggles, star columnists and critics, institutional self-importance, and the political and cultural;
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Hall: *macroeconomics*: Theory Performance & Polic Y 2ed (paper)
Hall: *macroeconomics*: Theory Performance & Polic Y 2ed (paper) is een boek van R. Hall;
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A Functional Analysis of Political Television Advertisements
employs the Functional Theory of Political Campaign Discourse to understand the nature or content of television spots in election campaigns;
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Market Driven Political Advertising
Exploring the new era of political advertising beyond television and print, this book focuses on the mediums of the new millennia that are;
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Rosenhan: Abnormal Psychology 2ed (paper)
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Attitude towards Television advertising
This findings is all about how intermediate students perceive the television advertising in terms of credibility, informative, pleasure and;
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Liking Ike
strategically brought celebrities into the political process. Based on extensive research, the book explores the changing dynamics of celebrity;
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Ethier: Modern International Economics 2ed (paper)
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The Political Culture of the Left in Britain, 1951-64
Communist Party and the New Left in postwar Britain. Using concepts like political culture, it looks at the left's articulation of 'affluence;
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Crowded Airwaves
to radio and television, and today, the Internet. Not only have the outlets for political advertising expanded over the past twenty years, so;
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Crowded Airwaves
to radio and television, and today, the Internet. Not only have the outlets for political advertising expanded over the past twenty years, so;
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Interactive TV in the UK
. Having started in the USA with some trials it is now conquering the UK. The first interactive services on Digital TV (DTV) have been broadcasted;
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Advertising to Children on TV
Concern is growing about the effectiveness of television advertising regulation in the light of technological developments in the media;
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Advertising to Children on TV
Concern is growing about the effectiveness of television advertising regulation in the light of technological developments in the media;
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How to Make Your Advertising Make Money
Supplies advice on the development of a successful advertising campaign and recommends techniques for writing newspaper, magazine;
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Imaging in Advertising
, advertising spreads images that shape how people live their lives. While scholarship on visual images has advanced our understanding of the role;
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Imaging in Advertising
, advertising spreads images that shape how people live their lives. While scholarship on visual images has advanced our understanding of the role;
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