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Red Pupil's Book

This brand new course for Key Stage 3 Science brings together proven approaches to the development of pupils' thinking skills and the;

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Brand New Ireland?

What role does the state have over national development within an increasingly globalized economy? Moreover, how do we conceive;

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Sports Sponsorship And Brand Development

Subaru and Jaguar provide outstanding examples of what can be achieved when brand development and relationship marketing are combined to;

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International Place Branding Yearbook 2011

The second annual volume of the International Place Branding Yearbook; this collection looks at the case for applying brand and marketing;

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International Place Branding Yearbook

economic, social, political and cultural development of cities, towns and regions around the world to help them compete in the global, national and;

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Advances in National Brand and Private Label Marketing

The 2019 International Conference on National Brand & Private Label Marketing is a unique academic forum for presenting and discussing;

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Strategic Brand Management and Development

research published in social sciences and humanities to provide a detailed discussion of the process of brand management and development. This;

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Strategic Brand Management and Development

research published in social sciences and humanities to provide a detailed discussion of the process of brand management and development. This;

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How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding

Usually, a country brand is not focused, resulting in unsuccessful place branding. It is possible to successfully raise your national;

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Advances in National Brand and Private Label Marketing

This book presents the latest research and recent studies in the field of national brand and private label marketing. It covers a wide;

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Development of National Brand

and to stand out against other countries. Therefore this work takes a systematic approach to analyse the process of development of national;

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Advances in National Brand and Private Label Marketing

This proceedings volume highlights the latest research presented at the 8th International Conference on Research on National Brand;

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Brand Management

integral aspects of brand management is the development of a good relationship with the target market. Some of its tangible elements are the;

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Employer Brand Management

companies to provide a handbook for employer brand development and implementation. With a wide range of case studies and examples, you'll be taken;

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Technobrands

this period. This book is about the growth and development of the world's most successful brands, how they started and their current position;

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Entrepreneur's Guide to the Lean Brand

apply lean principles to brand development to help organizations create value-based, passionate relationships with their audience. The Lean;

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Successful Branding

of branding theories, differing in their focus internal or external of the organisation during the brand development and implementation process;

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The Corporate Brand

their individual brand name products. In The Corporate Brand, Nicholas Ind argues strongly for a new focus on corporate brand development. Ind;

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Generic Drug Product Development

international patent and trade agreements, the development and sale of these products must conform to national and international laws, and generic;

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Generic Drug Product Development

international patent and trade agreements, the development and sale of these products must conform to national and international laws, and generic;

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The Emperor's New Clothes

Brand new retellings of classic stories by top authors and illustrators, in keeping with the National Literacy Strategy;

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National Geographic Walking New York

, take-along format. Part of a brand new series from National Geographic that showcases the world's greatest cities, Walking New York is divided;

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The Art of Successful Brand Collaborations

brand image, attracting new customers within different target groups and the development of the brand in new markets. Filled with interviews;

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