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Advertising and Democracy in the Mass Age

growth of a mass media advertising system, and the operation and assumptions of liberal democracy. Advertising must sell, not only goods and;

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Advertising and Democracy in the Mass Age

growth of a mass media advertising system, and the operation and assumptions of liberal democracy. Advertising must sell, not only goods and;

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Digital Advertising and Marketing Communication

Digital Advertising is an effective strategy for marketing. In the modern age, digital advertising is the most visible form of advertising;

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Advertising In The Age Of Persuasion

Advertising in the Age of Persuasion documents and analyzes the implementation of the American strategy of consumerism during the 1940s and;

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Commercial Communication in the Digital Age

In today's digital age, online and mobile advertising are of growing importance, with advertising no longer bound to the traditional media;

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Masters of Advertising Copy

of advertising with the history of the era of American industrial coming-of-age, touching not only on the impact of mass-production, but also the;

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Masters of Advertising Copy (RLE Marketing)

of advertising with the history of the era of American industrial coming-of-age, touching not only on the impact of mass-production, but also the;

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Terror and Democracy in the Age of Stalin

Terror and Democracy in the Age of Stalin is the first book devoted exclusively to popular participation in the 'Great Terror', a period;

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Terror and Democracy in the Age of Stalin

Terror and Democracy in the Age of Stalin is the first book devoted exclusively to popular participation in the 'Great Terror', a period;

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Advertising and Popular Culture

industrial life. Advertising and Popular Culture is the first comprehensive text to provide a balanced analysis of advertising and its companion, the;

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The Advertising Age Encyclopedia of Advertising

For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The Advertising Age;

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Libraries, Classrooms, and the Interests of Democracy

/>In Libraries, Classrooms, and the Interests of Democracy: Marking the Limits of Neoliberalism, Dr. Buschman details the connections;

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Campaign Advertising and American Democracy

Campaign Advertising and American Democracy explores the relationship between exposure to political advertisements and voter behavior;

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Handbook of Research on Effective Advertising Strategies in the Social Media Age

Social media pervades people's awareness and everyday lives while also influencing societal and cultural patterns. In response to the;

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The Man Who Sold America

We're living in the Age of Persuasion. Leaders and organizations of all kinds--public and private, large and small--fulfill their missions;

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Breaking Up America

A study of target marketing, this text exposes the advertising industry and its strategies for homing in on the American consumer;

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Breaking Up America

A study of target marketing, this text exposes the advertising industry and its strategies for homing in on the American consumer;

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Kellogg on Advertising and Media

In Kellogg on Advertising and Media , members of the world's leading marketing faculty explain the revolutionized world of advertising;

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Dynamics of Mass Communication

the changing world of mass media. Social media, 'apps' and the new media Goliaths are new and major themes of the 12th edition. Explore how;

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Social Communication in Advertising

Now available in a significantly updated third edition to address new issues such as the Internet and globalization, Social Communication;

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The Future of Advertising

Advertising Age is the world's most widely read resource for advertising industry news, information, and analysis. McGraw-Hill's new;

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Political Culture in the Age of Trump

phenomenon is an instance of the rise of mass society and the decline of pluralist democracy. He points out that yesteryear's Madisonian pluralist;

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Political Culture in the Age of Trump

phenomenon is an instance of the rise of mass society and the decline of pluralist democracy. He points out that yesteryear's Madisonian pluralist;

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The Present Age On the Death of Rebellion Resistance Library

“A revolutionary age is an age of action; ours is the age of advertisement and publicity. Nothing ever happens but there;

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The Early Advertising Scene

the turn of the twentieth century the book also discusses practices and conditions in the fields of advertising, newspaper and magazine;

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The Early Advertising Scene (RLE Marketing)

the turn of the twentieth century the book also discusses practices and conditions in the fields of advertising, newspaper and magazine;

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New Media Monopoly

of corporate ownership and mass advertising on the nation's news "alarmist." Since then, the number of corporations controlling most of America's daily;

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