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Strategic Brand Management in Higher Education

allowing readers to access information on international trends, theory, and practices about branding in higher education. Readers are exposed to;

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Competition in Higher Education Branding and Marketing

This volume provides a critical examination of branding and marketing in higher education from national, regional, and global perspectives;

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Understanding Branding in Higher Education

This book provides a critical theory of branding in higher education. The author argues for a higher education for all and positions higher;

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Improving University Reputation Through Academic Digital Branding

As higher education institutions adapt to an increasingly digital world, it is imperative that they adopt technological techniques that;

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Improving University Reputation Through Academic Digital Branding

As higher education institutions adapt to an increasingly digital world, it is imperative that they adopt technological techniques that;

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Triumph Of Emptiness

, consumption, branding, higher education, organizational change, professionalization, and leadership. He contends that a culture of grandiosity;

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Strategic Marketing of Higher Education in Africa

education markets, university branding and international marketing strategies, digital marketing, and student choice-making. The Higher;

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The Branding of the American Mind - How Universities Capture, Manage, and Monetize Intellectual Property and Why It Matters

public's interest in higher education. Presuming no background knowledge of intellectual property, and ending with a call to action, The Branding;

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Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions

applications and implications of the findings for higher education institutions in developing branding strategies through social media.;

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Understanding Inequalities in, through and by Higher Education

ISBN Understanding Inequalities in through and by Higher Education. Type boekomslag: Hardcover, Uitgever: Brill, Sense, Minimum;

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Understanding Inequalities in, through and by Higher Education

ISBN Understanding Inequalities in through and by Higher Education. Type boekomslag: Paperback, Uitgever: Brill, Sense, Minimum;

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Understanding Global Higher Education

ISBN Understanding Global Higher Education. Type boekomslag: Hardcover, Uitgever: Brill, Sense, Minimum bestelhoeveelheid: 1 stuk(s);

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Understanding Higher Education Internationalization

ISBN Understanding Higher Education Internationalization. Type boekomslag: Hardcover, Uitgever: Brill, Sense, Minimum bestelhoeveelheid: 1;

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The History of U.S. Higher Education - Methods for Understanding the Past

The first volume in the Core Concepts of Higher Education series, The History of U.S. Higher Education: Methods for Understanding the Past;

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The History of U.S. Higher Education - Methods for Understanding the Past

The first volume in the Core Concepts of Higher Education series, The History of U.S. Higher Education: Methods for Understanding the Past;

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Intercultural Studies in Higher Education

This book explores the study of policies and practices in Higher Education by comparing systems, institutions, programs, innovations;

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Understanding Contemporary Issues in Higher Education

students with both specific and wide-ranging interests in higher education to extend their understanding. Including discussion points, research;

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Understanding Contemporary Issues in Higher Education

students with both specific and wide-ranging interests in higher education to extend their understanding. Including discussion points, research;

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Understanding Global Higher Education: Insights from Key Global Publications

ISBN Understanding Global Higher Education. Type boekomslag: Paperback, Uitgever: Brill, Sense, Minimum bestelhoeveelheid: 1 stuk(s);

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Chinese Higher Education Reform and Social Justice

This book presents a broader understanding of the relationship between Chinese higher education and economic and social change. It attempts;

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Understanding Higher Education

Drawing on the South African case, this book looks at shifts in higher education around the world in the last two decades. ;

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Discourses of Globalisation and Higher Education Reforms: Emerging Paradigms

This book examines some of the major higher education reforms and policy shifts globally, particularly in the light of recent shifts;

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Understanding Power and Leadership in Higher Education

Within higher education, power is often perceived negatively. Rather than avoiding the idea of power, this book explores the importance;

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Understanding Power and Leadership in Higher Education

Within higher education, power is often perceived negatively. Rather than avoiding the idea of power, this book explores the importance;

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Higher Education Governance in East Asia

This book deepens our understanding of how higher education governance has recently changed in the rapidly developing higher education;

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Massification of Higher Education in Asia

This book addresses important questions and puzzles regarding the massification of higher education in Asia. It equips readers to;

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The Working-Class Student in Higher Education

The Working-Class Student in Higher Education: Addressing a Class-Based Understanding challenges understandings of social class and;

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