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the role of the advertising agencies, the creative design process of advertising and the regulators and advertising codes of practices.;
Vergelijkbare producten zoals Introduction to Advertising
the role of the advertising agencies, the creative design process of advertising and the regulators and advertising codes of practices.;
Vergelijkbare producten zoals Introduction to Advertising
laws, statutes and self-regulatory codes that govern advertising and there are sections given to the specific issues affecting television;
Vergelijkbare producten zoals Asylum Law and Practice
This collection of classic and contemporary articles provides context for the study of advertising by exploring the historical, economic;
Vergelijkbare producten zoals Readings in Advertising, Society, and Consumer Culture
. This volume, Television and Political Advertising: Signs, Codes and Images, is the second of two, and covers such areas as Generating Meaning;
Vergelijkbare producten zoals Television and Political Advertising: Volume Ii
This collection of classic and contemporary articles provides context for the study of advertising by exploring the historical, economic;
Vergelijkbare producten zoals Readings in Advertising, Society, and Consumer Culture
This collection of classic and contemporary articles provides context for the study of advertising by exploring the historical, economic;
Vergelijkbare producten zoals Readings in Advertising, Society, and Consumer Culture
circulated through lagnuage codes--or verbal images --in advertising have received less attention. Imaging in Advertising explores how the verbal;
Vergelijkbare producten zoals Imaging in Advertising
circulated through lagnuage codes--or verbal images --in advertising have received less attention. Imaging in Advertising explores how the verbal;
Vergelijkbare producten zoals Imaging in Advertising
all of these issues and looks to the future in considering how effective codes of practice and regulation will develop.;
Vergelijkbare producten zoals Advertising to Children on TV
all of these issues and looks to the future in considering how effective codes of practice and regulation will develop.;
Vergelijkbare producten zoals Advertising to Children on TV
This book examines the commercial speech of advertising as a cultural phenomenon whose social significance far exceeds its economic;
Vergelijkbare producten zoals The Codes of Advertising
This book examines the commercial speech of advertising as a cultural phenomenon whose social significance far exceeds its economic;
Vergelijkbare producten zoals The Codes of Advertising
serve multinational audiences worldwide, there is a concomitant need to understand culture, customs and regulation in the world markets. Not;
Vergelijkbare producten zoals The Global Advertising Regulation Handbook
serve multinational audiences worldwide, there is a concomitant need to understand culture, customs and regulation in the world markets. Not;
Vergelijkbare producten zoals Global Advertising Regulation Handbook
of the historical developments of alcohol. It then critiques the legislative and voluntary codes surrounding the advertising industry, popular;
Vergelijkbare producten zoals Ethics in the Alcohol Industry
assessment of the state of play. It considers also the issue of food regulation and advertising codes of practices, the need for better and relevant;
Vergelijkbare producten zoals Food Advertising
There is widespread and growing concern about the use of alcohol in society, especially by young people. Although overall volumes;
Vergelijkbare producten zoals Alcohol Advertising and Young People's Drinking
There is widespread and growing concern about the use of alcohol in society, especially by young people. Although overall volumes;
Vergelijkbare producten zoals Alcohol Advertising and Young People's Drinking
Why are people around the world so very different? What makes us live, buy, even love as we do? The answers are in the codes.
Vergelijkbare producten zoals The Culture Code
This series provides an introduction to advertising in four key media. Written for managers using these media for the first time, each book;
Vergelijkbare producten zoals HOW TO PLAN EXHIB
This book compiles the best research reports presented at the 7th ICORIA - International Conference on Research in Advertising - conference;
Vergelijkbare producten zoals Advertising Research
The Business of Advertising outlines the practice of the advertising trades, some of the more important restrictions on advertising, and a;
Vergelijkbare producten zoals The Business of Advertising (Rle Advertising)
argues that consumers look to advertising to provide them with images that can assist them in negotiating the personal dilemmas of advanced;
Vergelijkbare producten zoals Advertising and Popular Culture
Advertising Theory provides detailed and current explorations of key theories in the advertising discipline. The volume gives a working;
Vergelijkbare producten zoals Advertising Theory
Advertising Theory provides detailed and current explorations of key theories in the advertising discipline. The volume gives a working;
Vergelijkbare producten zoals Advertising Theory
Advertising Theory provides detailed and current explorations of key theories in the advertising discipline. The volume gives a working;
Vergelijkbare producten zoals Advertising Theory
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