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The Branding of Tourist Destinations

The marketing of tourist destinations requires continuous strategic planning and decision making. The Branding of Tourist Destinations;

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Advances in Tourism Destination Marketing

Marketing. It explores how the various tourist destination systems including tourist, places (as seen by the tourist), public and private tourism;

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Advances in Tourism Destination Marketing

Marketing. It explores how the various tourist destination systems including tourist, places (as seen by the tourist), public and private tourism;

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Destination Branding

effort to differentiate themselves and emotionally connect with potential tourists. It asks whether tourist destinations get the reputations;

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Key Factors in Building Destination Brand Using Events

Destination branding has been underway on a broad scale for several years but is at an early stage in many tourist destinations. This book;

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Destination Brands

effort to differentiate themselves and emotionally connect with potential tourists. It asks whether tourist destinations get the reputations;

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Tourist Clusters, Destinations and Competitiveness

book investigates tourist destinations from two different perspectives. First, it approaches destinations using the concept of tourist clusters;

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Wish You Were Here

Wish You Were Here, The Branding of Stockholm and Destinations, covers the key elements in developing a successful destination branding;

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Archipelago Tourism

volume draws on an international series of case studies to analyse best practice in branding, marketing and logistics in archipelago tourist;

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Archipelago Tourism

volume draws on an international series of case studies to analyse best practice in branding, marketing and logistics in archipelago tourist;

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Colonialism, Tourism and Place Global Transformations in Tourist Destinations

in the British West Indies, heritage tourism in Mozambique, and city branding in Dunedin. Expert contributors analyse the motivations and impacts;

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The Challenge of Tourism Carrying Capacity Assessment

in various tourist destinations (i.e. historic towns, coastal zones, islands, etc). It draws conclusions regarding the measurement and implementation;

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Domestic Tourism in Kenya

destination. This model was applied in assessing the position of the different Kenya's tourist attractions within the choice sets as perceived by the;

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Innovation and Tourism Destination Development

by tourist destinations - conceived as multi-layered and functional governance structures - in stimulating or complicating the development;

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Positioning and Branding Tourism Destinations for Global Competitiveness

Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic;

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Branding Amsterdam

City branding is a relatively new subject which gains in importance during the last decades. Destinations are competing for tourists and;

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Sustainable Mobility for Island Destinations

areas and the complications tourist destinations face in becoming more sustainable. It integrates the tourist mobility needs and the associated;

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Managing and Marketing Tourist Destinations

. The authors highlight the need for managing brand equity, tourist experience, and information systems, as well as involving internal and;

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City Tourism

Capital city status attracts and drives tourism by enhancing a city's appeal to the tourist and its international standing. With a focus on;

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Efit Inter Ne Wbk +Key/Audio Cd Pk

This course includes authentic material taken from Dorling Kindersley's acclaimed Eyewitness Travel Guides which explore some of the;

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Spices and Tourism

This is the first book to explore the relationship between tourism and spices. It examines the various layers of connection between spices;

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Spices and Tourism

This is the first book to explore the relationship between tourism and spices. It examines the various layers of connection between spices;

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The Tourist Region - A Co-Construction of Tourism Stakeholders

the scale of a place. That said, a geographic concentration of place, equipment and accommodation does not equate to a tourist region;

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Tourism Destination Management in a Post-Pandemic Context

2020 has left an indelible mark on the history of travel and tourism worldwide leaving tourist destinations with long-term lessons to learn;

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Tourism & National Identities

By understanding tourist destinations through the lens of national identity, the tourist may develop a deeper appreciation of the;

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Tourism and National Identities

By understanding tourist destinations through the lens of national identity, the tourist may develop a deeper appreciation of the;

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Shopping Tourism, Retailing and Leisure

, shopping as a primary and secondary attraction in tourist destinations, the development of various tourist-retail venues, the role of souvenirs;

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