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Positioning and Branding Tourism Destinations for Global Competitiveness

. Positioning and Branding Tourism Destinations for Global Competitiveness focuses on utilizing destination branding and content marketing for;

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Tourism Events in Asia

of branding, marketing and media involvement as well as visitor motivations for successful tourism events in Asia. It reviews a range of different;

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The Branding of Tourist Destinations

strategies and destination branding tactics, as well as useful insights into sustainable and responsible tourism practices.The authors present;

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Destination Competitiveness, the Environment and Sustainability

Destination competitiveness and sustainability are important issues for many stakeholders within the tourism industry. In recent years;

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Tourist Clusters, Destinations and Competitiveness

Tourism has become one of the largest and fastest growing sectors in the world economy. Increasingly, research on tourism destinations has;

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Marketing Tourism Destinations

The global significance of tourism as an economic, environmental, and social force has never been greater. Modern methods of transportation;

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Spices and Tourism

in destination branding and encouraging spice farms to move towards tourism, while destinations not producing spices are employing spices and herbs;

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Spices and Tourism

in destination branding and encouraging spice farms to move towards tourism, while destinations not producing spices are employing spices and herbs;

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Come Closer

An invaluable resource for tourism leaders, policy makers and stakeholders as they drive the global tourism economy forward. Covering;

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Colonialism, Tourism and Place Global Transformations in Tourist Destinations

in the British West Indies, heritage tourism in Mozambique, and city branding in Dunedin. Expert contributors analyse the motivations and impacts;

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Managing and Marketing Tourist Destinations

competitive advantage in today's global marketplace, this research will be indispensable to students and scholars of tourism, hospitality, and leisure;

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Advances in Tourism Destination Marketing

in destinations, consumer experiences in destinations, destination branding, destination image, events in destinations and destination tourism products;

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Advances in Tourism Destination Marketing

in destinations, consumer experiences in destinations, destination branding, destination image, events in destinations and destination tourism products;

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Multilevel Approach to Competitiveness in the Global Tourism Industry

industries, such as the tourism sector, smart strategies and global network capabilities must be adopted and improved in order to increase;

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Multilevel Approach to Competitiveness in the Global Tourism Industry

industries, such as the tourism sector, smart strategies and global network capabilities must be adopted and improved in order to increase;

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The Economics of Tourism Destinations

The measurement of tourism, for example analysing competitiveness and evaluating tourism projects, is not an easy task. Now in its third;

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The Economics of Tourism Destinations

The measurement of tourism, for example analysing competitiveness and evaluating tourism projects, is not an easy task. Now in its third;

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Tourism and Climate Change

, destination and global scales. Major themes include the implications of climate change and climate policy for tourism sectors and destinations around;

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Tourism and Climate Change

, destination and global scales. Major themes include the implications of climate change and climate policy for tourism sectors and destinations around;

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Sustainable Island Tourism

Tourism continues to grow, and as the industry develops, it is important for researchers and practitioners to fully understand and examine;

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Managing Asian Destinations

Southeast-Asia and the wider Asia-Pacific region. As more Asian destinations enter the global tourism arena and more Asian travellers look to;

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Managing Asian Destinations

Southeast-Asia and the wider Asia-Pacific region. As more Asian destinations enter the global tourism arena and more Asian travellers look to;

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Destination Branding

: Marketing, Tourism New Zealand. Today, destination branding is one of the hottest topics amongst place marketing professionals and politicians. Many;

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Destination Branding

: Marketing, Tourism New Zealand. Today, destination branding is one of the hottest topics amongst place marketing professionals and politicians. Many;

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Issues in Cultural Tourism Studies

between the cultural and tourism sectors, local people and tourists, the book provides suggestions for more effective and mutually beneficial;

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Issues in Cultural Tourism Studies

between the cultural and tourism sectors, local people and tourists, the book provides suggestions for more effective and mutually beneficial;

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Etourism

) revolution on the tourism industry. The book adopts a strategic management and marketing perspective for tourism enterprises and destinations. It;

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