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Strategic Marketing Management

Strategic Marketing Management: A process based approach integrates Marketing with other aspects of Management such as strategy;

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CIM Handbook of Strategic Marketing

The CIM Handbook of Strategic Marketing targets senior executives responsible for shaping and managing the company's strategic direction;

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Strategic Sales and Strategic Marketing

tactical, operational function to a strategic capability concerned with the management of critical processes that support business strategy and;

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Strategic Marketing for Schools

Successful schools of the future will use techniques and skills typically associated with business. Strategic marketing is a technique used;

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Strategic Marketing Management - Theory and Practice

Strategic Marketing Management: Theory and Practice outlines the essentials of marketing theory and offers a structured approach to;

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Strategic Marketing Management - The Framework, 10th Edition

Strategic Marketing Management: The Framework outlines the essentials of marketing theory and offers a structured approach to identifying;

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Marketing Your Business

Examine essential marketing disciplines and weapons!This essential book will show you how to design a strategic marketing plan for any;

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Sports Marketing

is written from a strategic business perspective.;

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Practical Strategic Management

Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy;

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How to Develop a Strategic Marketing Plan

to manage more critical business functions. How to Develop a Strategic Marketing Plan is both innovative and pragmatic in its approach. It;

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Strategic Internet Marketing for Small Business Owners: Revised

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Marketing Management

designed for courses at the junior/senior-level in marketing strategy, business unit strategy analysis, strategic market planning, marketing;

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Strategic Electronic Marketing

Strategic Electronic Marketing takes a systems and relationships approach to exploring e-business marketing. This text addresses the basic;

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Strategic Innovative Marketing

This proceedings volume presents the latest on the theoretical approach of the contemporary issues evolved in strategic marketing and the;

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Strategic Marketing

This book is a unique collection of comprehensive cases that explore concepts and issues surrounding strategic marketing. Chapters explain;

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Strategic Marketing

This book is a unique collection of comprehensive cases that explore concepts and issues surrounding strategic marketing. Chapters explain;

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Strategic Marketing in Fragile Economic Conditions

, organizations must strategically analyze their position in the market and implement new marketing plans. Strategic Marketing in Fragile Economic;

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Strategic Innovative Marketing

This book presents the latest on the theoretical approach of the contemporary issues evolved in strategic marketing and the integration;

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Strategic Marketing Management

Strategic planning and management are essential for the success of any business. In the modern times, marketing has stretched beyond its;

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Strategic Alliances And Marketing Partnerships

Strategic Alliances and Marketing Partnerships will help you to understand how partnerships function and how you can manage them more;

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Strategic Pharmaceutical Marketing

The pharmaceutical industry today is faced with significant challenges owing to the volatile and com;...

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Strategic Marketing

of Strategic Marketing: An Introduction is a concise, thorough and enlightening textbook that demonstrates how organizations can cope with a myriad;

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Strategic Marketing

of Strategic Marketing: An Introduction is a concise, thorough and enlightening textbook that demonstrates how organizations can cope with a myriad;

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Marketing Destinations and Venues for Conferences, Conventions and Business Events

/>* Trends and issues in destination and venue marketing* Strategic marketing planning, ROI and strategy evaluation

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Sports Marketing

Now in a fully revised and updated 5th edition, Sports Marketing: A Strategic Perspective is the most authoritative, comprehensive and;

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Nestle. Strategic marketing management

, grade: A, The University of Liverpool, language: English, abstract: In this assignment there is a discussion of strategic marketing management;

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Strategic Marketing for CEOs

Do you have big growth objectives for the business you lead? Are you tired of throwing good money? Strategic Marketing for CEOs by Sian;

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