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Strategic and Innovative Pricing

This book provides a concrete guide on how to execute strategic pricing to excel in an increasingly dynamic and digitised business;

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The Strategy and Tactics of Pricing

must-read for students and professionals with an interest in strategic marketing and pricing. A companion website features PowerPoint slides;

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Law Firm Pricing

and skills of a pricing director Clear definition of the strategic position of pricing within a firm How to evaluate the benefit of a pricing;

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Pricing and Human Capital

The pricing profession has come a long way: from having a pure clerical function back in the 1970s to a more strategic one today, pricing;

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Pricing & Human Capital

The pricing profession has come a long way: from having a pure clerical function back in the 1970s to a more strategic one today, pricing;

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Practical Innovations in Legal Pricing

, service delivery must now be framed by value, expertise, and profitability rather than hours billed alone. With contributions from pricing;

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Innovative Pricing Strategies to Increase Profits

can extract more revenue and increase profits with pricing strategies that are far more innovative than the single-price strategy. However;

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Internet Resource Pricing Models

of service types, it presents several corresponding mechanisms which can ensure pricing implementation and resource allocation. The authors discuss;

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The Pricing Journey

road to pricing excellence. This book prepares pricing and marketing professionals to be true strategic partners, while contributing the study;

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Derivatives Pricing and Modeling

or themes. The book addresses the following main areas: derivatives models and pricing, model application and performance backtesting, new;

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Premier League Pricing

This book explains the current and possible future spectator ticket pricing strategies of clubs from the English Premier League (EPL), the;

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Strategic Perspectives in Destination Marketing

The marketing of a destination necessitates effective strategic planning, decision making and organization. Notwithstanding, the;

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Innovation in Pricing

Pricing has a substantial and immediate impact on profitability. Most companies, however, still use costs or competition as their main;

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Innovation in Pricing

Pricing has a substantial and immediate impact on profitability. Most companies, however, still use costs or competition as their main;

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Getting Price Right

can a business debias its price setting to become more productive, strategic, and profitable? Combining perceptive insights from behavioral;

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Pricing Strategy Implementation

and the implementation of these strategies. Implementation is arguably the most difficult part in the pricing strategy process where even;

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Pricing Strategy Implementation

and the implementation of these strategies. Implementation is arguably the most difficult part in the pricing strategy process where even;

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International Strategic Management and Government Policy

Buckley, one of the world's leading authorities in the field. The book looks at three main areas in detail: international strategic management and;

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International Strategic Management and Government Policy

Buckley, one of the world's leading authorities in the field. The book looks at three main areas in detail: international strategic management and;

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Price Management in Financial Services: Smart Strategies for Growth

pricing. The authors provide insight into strategic pricing concepts such as market segmentation, product bundling, multi-channel pricing and non;

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Price Management in Financial Services: Smart Strategies for Growth

pricing. The authors provide insight into strategic pricing concepts such as market segmentation, product bundling, multi-channel pricing and non;

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Intangibles in the World of Transfer Pricing

. Edited by leading transfer pricing and valuation experts in Europe, this comprehensive book offers practitioners an effective road map for;

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Optimal Investment And Marketing Strategies

pricing strategies of subscription services on monopolistic and duopolistic markets; (ii) an analytical model for optimal investment and optimal;

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Strategy and Tactics of Pri

For undergraduate introduction to Market Pricing courses. A comprehensive and practical, step-by-step guide to pricing analysis and;

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Strategic Marketing

Strategic Marketing is a text and casebook that discusses the concepts and processes for gaining the competitive advantage in the;

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Strategic Marketing

Strategic Marketing is a text and casebook that discusses the concepts and processes for gaining the competitive advantage in the;

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Strategic Marketing

Strategic Marketing is a text and casebook that discusses the concepts and processes for gaining the competitive advantage in the;

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