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This handbook analyzes the main issues in the field of hospitality marketing by focusing on past, present and future challenges and trends;
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This handbook analyzes the main issues in the field of hospitality marketing by focusing on past, present and future challenges and trends;
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The Routledge Handbook of Halal Hospitality and Islamic Tourism provides a greater understanding of the current debates associated with;
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This handbook consists of 19 chapters that critically review mainstream hospitality marketing research topics and set directions for future;
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Consumer behaviour is one of the most explored topics in tourism and hospitality marketing, interchangeably denoted by the terms 'traveller;
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Hospitality is an industry characterised by its complex nature and numerous sectors including hotels, hostels, B&Bs, restaurants, pubs;
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practitioners of hospitality as well as those of tourism, gastronomy, management, marketing, consumer behavior, cultural studies, development studies;
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practitioners of hospitality as well as those of tourism, gastronomy, management, marketing, consumer behavior, cultural studies, development studies;
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Discover the bridge between theory and applied research in the hospitality industry The success of marketing programs is dependent on;
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Discover the bridge between theory and applied research in the hospitality industry The success of marketing programs is dependent on;
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The Emerald Handbook of ICT in Tourism and Hospitality examines the immense, widespread and ongoing changes that digital technologies are;
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This concise handbook addresses the processes of selling in the Hospitality Market. More and more, the act of selling is recognized as a;
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emerging trends among LGBT travelers. The Handbook of LGBT Tourism and Hospitality is an easy-to-read, practical, and relevant guidebook with a;
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emerging trends among LGBT travelers. The Handbook of LGBT Tourism and Hospitality is an easy-to-read, practical, and relevant guidebook with a;
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Sports marketing has become a cornerstone of successful sports management and business, driving grow;...
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Tourism students, researchers and academics as well as those of Marketing, Business, Events Management and Hospitality Management.;
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Tourism students, researchers and academics as well as those of Marketing, Business, Events Management and Hospitality Management.;
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Hospitality and Tourism Marketing explains the readers the process of marketing in the hospitality and tourism industry. It talks about the;
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In recent years there has been a growing interest in the study of hospitality as a social phenomenon. This interest has tended to arrive;
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This book examines key contemporary marketing concepts, issues and challenges that affect destinatio;...
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For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 7;
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For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism;
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Marketing Hospitality has helped thousands of students gain the knowledge they need to meet the competitive challenges of the hospitality;
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THE most widely used Hospitality marketing book--this four-color leader is comprehensive and innovative, managerial and practical, state;
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THE most widely used Hospitality marketing book-this four-color leader is comprehensive and innovative, managerial and practical, state;
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Marketing for Hospitality and Tourism, 6e is the definitive source for hospitality marketing courses. Taking an integrative approach, this;
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Hospitality Marketing is a no-nonsense, practical book which has been revised and adapted for a wider market, including European and;
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