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Marketing Research (with SPSS CD-ROM)

only text to integrate SPSS throughout-includes CD-ROM with SPSS tutorial, SPSS Student Edition for Windows, Student assistant, and data sets.;

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Marketing Research With Spss

Suitable for undergraduate students studying Marketing Research. Marketing Research provides a step-by-step treatment of the major;

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Basic Marketing Research With Excel

Integrated Student Version you shoud order the ISBN listed below. 0132490633 / 9780132490634 Basic Marketing Research with Excel & IBM(R) SPSS(R;

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Basic Marketing Research

Research with Excel & IBM (R) SPSS (R) 18.0 Integrated Student Version Package Package consists of 0132151715 / 9780132151719 IBM (R;

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Basic Marketing Research And Ibm(R) Spss(R) 18.0 Integrated Student Version Package

Basic Marketing Research And Ibm(R) Spss(R) 18.0 Integrated Student Version Package is een boek van Naresh K. Malhotra;

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Marketing Research

with the latest tools, applications, and developments in marketing research. Now in its Seventh Edition, Aaker, Kumar, and Day's Marketing;

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Research in Business and Marketing (with SPSS and Excel Tutorials)

Research in Business and Marketing sets out to provide readers with an overview of the entire research process in an abbreviated and;

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Marketing Analytics

- Offers a step-by-step guide through eleven techniques using the common SPSS tool and the steps required to perform analysis =, with a;

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Marketing Analytics

- Offers a step-by-step guide through eleven techniques using the common SPSS tool and the steps required to perform analysis =, with a;

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Marketing Research

For undergraduate and graduate courses in marketing research. With a do-it-yourself, hands-on approach, Marketing Research: An;

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Marketing Research

Expect superior, balanced coverage of both qualitative and quantitative marketing research with this market-leading text from respected;

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Marketing Research

Gates' research firm, DSS Research; a Student Version of SPSS 14. 0 is packaged with this text; SPSS exercises follow each quantitative chapter;

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Presenting Your Data with SPSS Explained

Data Presentation with SPSS Explained provides students with all the information they need to conduct small scale analysis of research;

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Presenting Your Data with SPSS Explained

Data Presentation with SPSS Explained provides students with all the information they need to conduct small scale analysis of research;

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Marketing Research with IBM (R) SPSS Statistics

sources to come up with profound answers to the proposed research questions. In an accessible and step by step approach, the authors show readers;

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Marketing Research with IBM (R) SPSS Statistics

sources to come up with profound answers to the proposed research questions. In an accessible and step by step approach, the authors show readers;

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Python for Marketing Research and Analytics

This book provides an introduction to quantitative marketing with Python. The book presents a hands-on approach to using Python for real;

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Python for Marketing Research and Analytics

This book provides an introduction to quantitative marketing with Python. The book presents a hands-on approach to using Python for real;

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Social Science Research Design and Statistics

include a description of the purpose, key assumptions and requirements, example research question and null hypothesis, SPSS procedures, display;

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Fundamentals of Marketing Research

Click on the Supplements tab above for further details on the different versions of SPSS programs. Fundamentals of Marketing Research;

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Statistics for Marketing and Consumer Research

Balancing simplicity with technical rigour, this practical guide to the statistical techniques essential to research in marketing and;

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Data Analysis with SPSS for Survey based Research

This book is written for research students and early-career researchers to quickly and easily learn how to analyse data using SPSS. It;

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Applied Statistics with SPSS

the skills and confidence of those that will need to use SPSS in the course of doing their research project. The book is pedagogically;

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Applied Statistics with SPSS

the skills and confidence of those that will need to use SPSS in the course of doing their research project. The book is pedagogically;

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Marketing Researching

chapter opening cases; real life practical applications; useful internet websites; practical problems; coverage of SPSS;

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Student Study Guide With IBM (R) SPSS (R) Workbook for Research Methods, Statistics, and Applications 2e

Do you want to give your students more practice with research methods and statistics outside of class? Then the Student Study Guide With;

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A Simple Guide to SPSS (R) for Political Science, International Edition

A SIMPLE GUIDE TO SPSS FOR POLITICAL SCIENCE, International Edition is a supplemental text that can be used with another statistics or;

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