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Neil Russell-Jones provides tips, tools and techniques for all those involved in the marketing process, including research, strategy;
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Building on the success of the previous editions, the third edition of Marketing Research: Tools and Techniques provides an accessible and;
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This 3rd edition of Marketing Research: An Applied Approach forms a comprehensive, authoritative and thoroughly European introduction to;
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3rd Edition with Student CD Rom;
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The completely revised and updated 3rd edition of the hugely successful Strategic Marketing: planning and control continues to provide a;
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Smart marketing techniques to get your business noticed. Plan a successful marketing campaign and mo;...
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Marketing Research and Modeling addresses state of the art developments including new techniques and methodologies by leading experts;
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Marketing Research: An Integrated Approach, 3rd Edition, is invaluable for anyone studying marketing research at a degree or diploma level;
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common business problems * Covers a new data mining technique in every chapter along with clear, concise explanations on how to apply each;
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desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the iPad, apps, Foursquare;
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grounding in the technique to be effective. In The Handbook for Focus Group Research, Second Edition, Thomas L. Greenbaum provides the latest;
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marketing plans Web Marketing For Dummies, 3rd Edition has expanded its coverage so you can expand your web marketing reach.;
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Expect superior, balanced coverage of both qualitative and quantitative marketing research with this market-leading text from respected;
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. The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive;
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. The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive;
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/>Examine market dynamics and competitive strategy, the creation of a brand, consumer behaviour, business to business marketing, and market research;
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Qualitative research methodologies are gaining more and more acceptance. This book deals with the application of qualitative methods to;
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Qualitative research methodologies are gaining more and more acceptance. This book deals with the application of qualitative methods to;
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in its 3rd edition this popular title in the Pocketbooks Series explains what change is and why it is necessary, why some change needs proactive;
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Outlines the key principles and skills involved at each step of the marketing research process, providing readers with targeted, practical;
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Get the tools you need for effective market researchincluding Internet surveys! The Marketing Research Guide: Second Edition is the;
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Get the tools you need for effective market researchincluding Internet surveys! The Marketing Research Guide: Second Edition is the;
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Outlines the key principles and skills involved at each step of the marketing research process, providing readers with targeted, practical;
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a sticky brand that will sky-rocket your profile * Discover the single-most effective technique for blitzing your competition With the;
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The second edition of Marketing Research: Tools and Techniques provides an accessible and engaging insight into marketing research. Based;
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The second edition of Marketing Research: Tools and Techniques provides an accessible and engaging insight into marketing research. Based;
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Essentials of Marketing Communications 3rd edition gives students a concise overview of the strategic and tactical decision-making;
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