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grounding in the technique to be effective. In The Handbook for Focus Group Research, Second Edition, Thomas L. Greenbaum provides the latest;
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practitioners in meeting these challenges.Marketers, advertisers, researchers, and moderators will all find The Handbook for Focus Group Research;
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critically examines the limits of focus groups and suggests how to use focus groups for nontraditional research tasks.;
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administrators in a step-by-step process for conducting focus-group research in any school organization_including, procedures for the group moderator;
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administrators in a step-by-step process for conducting focus-group research in any school organization-including, procedures for the group moderator;
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Group interviews are among the most common methods of research in the social sciences. Focus Groups: Theory and Practice, Second Edition;
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Providing a general introduction to focus group research, The Focus Group Guidebook includes the appropriate reasons for using focus groups;
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Successful Focus Groups is a state-of-the-art text on focus group research methods. . . . Successful Focus Groups is a well-written;
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the key issues and practical requirements of the social researcher, namely: the kinds of social research issues for which focus groups are;
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the key issues and practical requirements of the social researcher, namely: the kinds of social research issues for which focus groups are;
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The Handbook of Group Communication Theory and Research establishes a central resource for the field, documenting and synthesizing the work;
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research, making this an ideal starter text for anyone new to focus group research. Like her previous book, Researching the Vulnerable;
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psychological research? The focus group interview is a research tool that holds great promise for application in educational and psychological research;
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Focus Group: A Practical Guide for Applied Research was the standard for learning how to conduct a focus group;
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Despite the fact that focus groups are an ideal research tool for studying and employing group communication in action, many research;
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Despite the fact that focus groups are an ideal research tool for studying and employing group communication in action, many research;
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of international focus group research. This book demonstrates how to balance scientific rigour with the challenges of the research context, and guides;
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share their strategies for analysis. The book is helpful for academic audiences, focus group practitioners, and the occasional moderator. And;
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traditions, discuss different ways of designing, conducting and analyzing focus group research. They examine sampling strategies; the implications;
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diversity is woven throughout. The empirical foundations of group work are reviewed, and innovative research methods discussed. New to This;
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, health and education policy. Chapters focus on context and the role of reflexivity as central issues for decision making about appropriate;
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The results of a focus group research project, sponsored by the Commission of Presidential Debates and conducted during the 1992;
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This Handbook provides a compendium of research methods that are essential for studying interaction and communication across the behavioral;
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This Handbook provides a compendium of research methods that are essential for studying interaction and communication across the behavioral;
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introductory essay by the editor, followed by two chapters written by leading exponents of cross-country research. However, the focus of the Handbook;
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introductory essay by the editor, followed by two chapters written by leading exponents of cross-country research. However, the focus of the Handbook;
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death. The volume brings into focus a wide variety of theoretical approaches that have been incorporated into bereavement research;
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