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Marketing Is King

Advance Praise for Marketing is King!T Marketing is King is really a lesson to us all on how marketing can be applied to improve our;

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The Competitive Edge

The Third Edition of The Competitive Edge, edited and co-written by noted marketer Kathy King, provides essential information to help;

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LinkedIn Marketing: How I Find Targeted LinkedIn Leads

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Small Business Marketing Strategies

Your Marketing Foundation * Getting Started with Your Campaign * Content Is King: Content Marketing * Using Social Media * Incorporating;

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Myths of Marketing

best way to segment your market and 'content is king'. Using a combination of academic research, amusing examples and industry case studies;

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Myths of Marketing

best way to segment your market and 'content is king'. Using a combination of academic research, amusing examples and industry case studies;

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Strategic Marketing

Burger King, FedEx, and Twitter, readers will gain a working knowledge of developing and applying market-driven strategy. Through case analysis;

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Strategic Marketing

Burger King, FedEx, and Twitter, readers will gain a working knowledge of developing and applying market-driven strategy. Through case analysis;

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Viral Marketing

Fallstudien von Burger King, Wrigley und dem Telefonstreichportal Marcophono.;

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King Arthur Flour Company

imported to Boston from England marked the beginning of the King Arthur Flour Company. The King Arthur Flour Company, now more than two hundred;

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Five Steps to Creative Marketing

Every business needs marketing to grow. All across the world, marketing and sales people are trying ;...

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Using Artificial Intelligence in Marketing

Artificial intelligence (AI) is paving the way for the future of marketing and business transformati;...

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Library Marketing Toolkit

from thought-leaders including David Lee King and Alison Circle (US), Terry Kendrick and Rosemary Stamp (UK), Alison Wallbutton (New Zealand;

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A Genie's Wisdom

A compelling fable that distills the essence of genius marketing strategies The King of Positioning Jack Trout presents the story of PJ;

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Using Artificial Intelligence in Marketing: How to Harness AI and Maintain the Competitive Edge

Artificial intelligence (AI) is paving the way for the future of marketing and business transformati;...

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Taking Fame to Market

This book explores, from a sociological perspective, the relationship between acting as symbolic wor;...

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Total Relationship Marketing

relationships, networks and interaction are king. The book effects a dramatic shift in the fundamentals of marketing thought, with the author's refined;

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Total Relationship Marketing

relationships, networks and interaction are king. The book effects a dramatic shift in the fundamentals of marketing thought, with the author's refined;

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Beyond Buzz

Prize It's official: the old marketing model is dead, and word of mouth is king. But while a lot of attention has been paid to the mechanics;

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Content Marketing Masterclass

, white papers and blogs to tweets, newsletters and video, content is king in the digital world, now more than ever before. Get it right and you;

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AI Strategy for Sales and Marketing

Marketing and sales prioritize AI and machine learning more than any other business department, yet ;...

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AI Strategy for Sales and Marketing

Marketing and sales prioritize AI and machine learning more than any other business department, yet ;...

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Social Media Marketing for Business

), Deloitte Digital, Dell, Burger King and LVMH, Social Media Marketing for Business explores how to build a supportive culture, get buy-in and the;

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Social Media Marketing for Business

), Deloitte Digital, Dell, Burger King and LVMH, Social Media Marketing for Business explores how to build a supportive culture, get buy-in and the;

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Fast Track To Success

, with the media and with your colleagues. Of all these relationships your relationship with your customers is still king. True marketing;

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Creating Island Resorts

This work studies tropical island resorts, the people who live and work there and the tourists who v;...

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Creating Island Resorts

This work studies tropical island resorts, the people who live and work there and the tourists who v;...

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