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Ethics and Manipulation in Advertising

For more than 50 years the critics of advertising have argued that advertising is bad because it manipulates, and that it must be reined;

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Behind the Manipulation

Behind the Manipulation: The Art of Advertising Copywriting reveals the secrets behind the manipulation that is inherent in all brand;

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Ethical Dimensions in Advertising

Advertising has often been the axis of debates. Opponents associate it with unrestrained materialism and manipulation. These debates alert;

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Manipulation of society through advertising. Language manipulation mechanisms in advertisements

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The Role of Ethics in Advertising and the Effects of Social Media

include ethics, advertising and social media effects. Ethics basically refers to moral principles which control an individual behavior with;

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Ethics in Advertising

This book provides students and practitioners with a comprehensive overview of the rules and principles associated with ethical advertising;

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Ethics in Advertising

This book provides students and practitioners with a comprehensive overview of the rules and principles associated with ethical advertising;

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Readings in Advertising, Society, and Consumer Culture

This collection of classic and contemporary articles provides context for the study of advertising by exploring the historical, economic;

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Bioethics for Scientists

manipulation, in plants and animals; ethics and biodiversity, ethics and the environment. There is increasing interest in bioethics - both in academia;

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On Earth as It Is in Advertising?

Most everyone is aware of the manipulation and seductive power of advertising. On Earth as It Is in Advertising? shows how that actually;

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Readings in Advertising, Society, and Consumer Culture

This collection of classic and contemporary articles provides context for the study of advertising by exploring the historical, economic;

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Readings in Advertising, Society, and Consumer Culture

This collection of classic and contemporary articles provides context for the study of advertising by exploring the historical, economic;

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Ethics in Advertising

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The insiders' guide to advertising

Craig Mawdsley and Bridget Angear have created a concise and enjoyable guide to the advertising industry. Drawing from their decades;

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Manipulating Democracy

political scientists and normative theorists on the definition and contemporary practice of democratic manipulation. This impressive array;

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Manipulating Democracy

political scientists and normative theorists on the definition and contemporary practice of democratic manipulation. This impressive array;

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Handbook of Research on Effective Advertising Strategies in the Social Media Age

Social media pervades people's awareness and everyday lives while also influencing societal and cultural patterns. In response to the;

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The Handbook of International Advertising Research

scholars. The handbook s comprehensive treatment highlights existing knowledge, reports major findings across the subject, and recommends;

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Advertising Management

, including financial management, business planning, strategic planning, budgeting, human resource management, ethics, and managing change. There;

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Persuasion Ethics Today

Persuasion Ethics Today explores persuasive communication in the fields of advertising, promotions, public relations and integrated;

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Persuasion Ethics Today

Persuasion Ethics Today explores persuasive communication in the fields of advertising, promotions, public relations and integrated;

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Advertising And Anthropology

Examining theory and practice, Advertising and Anthropology is a lively and important contribution to the study of organizational culture;

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Advertising & Anthropology

Examining theory and practice, Advertising and Anthropology is a lively and important contribution to the study of organizational culture;

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Business in Ethical Focus

Business in Ethical Focus is a compilation of classical and contemporary essays on business ethics. Approximately 50 essays are organized;

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Integrated Marketing Communications In Advertising And Promotion

The eighth edition of Shimp's market-leading INTEGRATED MARKETING COMMUNICATIONS IN ADVERTISING AND PROMOTION, International Edition fully;

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Integrated Marketing Communications In Advertising And Promo

The eighth edition of Shimp's market-leading INTEGRATED MARKETING COMMUNICATIONS IN ADVERTISING AND PROMOTION, International Edition fully;

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Media Ethics

Making ethics accessible and applicable to media practice, Media Ethics: Key Principles for Responsible Practice explains key ethical;

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