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Essential Guide for Marketers

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Essential guide to marketing planning

marketing strategies to develop a creative, effective marketing plan for any product.;

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Ethnography for Marketers

companion works are essential guides for marketers seeking rich insights into their customers' thoughts and behaviors. Key Features;

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20 Ps Of Marketing

new marketing landscape is characterized by the demand for constant innovation, rising pressure on budgets, the growth of social media and the;

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Accidental Marketer

A practical guide for inexperienced marketers who have to develop a marketing strategy With technology being built into products of all;

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Essential Law for Marketers

'Essential Law for Marketers' offers clear and concise explanations of the laws that impact on the practice of marketing, advertising;

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Hooked - 30 Minute Expert Guide

but never found. An essential tool for entrepreneurs, product managers, designers, marketers, and anyone else interested in driving customer;

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Direct and Digital Marketing in Practice

Essential reading for those needing to get to grips with the latest and most powerful techniques available to skilled marketers. Direct;

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Essential Law for Marketers

'Essential Law for Marketers' offers clear and concise explanations of the laws that impact on the practice of marketing, advertising;

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Understanding Social Media

Understanding Social Media is the essential guide to social media for students and professionals alike. Drawing on the experience, advice;

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Understanding Social Media

Understanding Social Media is the essential guide to social media for students and professionals alike. Drawing on the experience, advice;

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Essential Law for Marketers

Essential Law for Marketers' offers clear and concise explanations of the laws that impact on the practice of marketing, advertising;

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The Marketers Customer Data Platform Resource Book

This concise guide to Customer Data Platforms has been written to help marketers who are thinking ab;...

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Secrets of Social Media Marketing

Secrets of Social Media Marketing is a handbook for marketers and business owners to use in deciding how to employ the new social media for;

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M-Powering Marketing in a Mobile World

transforming environment, it is essential to structure their understanding of the field and provide conceptual frameworks as decision aids. In M;

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Strategic Marketing

Highly practical and exceptionally clear, Strategic Marketing discusses the essential concepts and tools necessary to understand and;

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Blocks

cent of your brain is for. You will also find out how breathing and eating correctly are essential for the creative process. Via a set;

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Copywriter's Handbook, The (4th Edition)

thoroughly revised fourth edition includes all new essential information for mastering copywriting in the digital age, including advice on content;

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Big Idea Patterns of the Advertising Creative Process

This brainstorming toolkit is a guide for ideation (idea formulation), enabling readers to generate valuable marketing campaigns that are;

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Direct Marketing in Practice

guide to contemporary practice. It is essential reading for all undergraduate students of marketing and business, as well of those undertaking;

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Direct Marketing in Practice

guide to contemporary practice. It is essential reading for all undergraduate students of marketing and business, as well of those undertaking;

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Cybermarketing

Cybermarketing' is a no-nonsense structured guide to using the Internet for marketing and is essential reading for all marketers and;

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Cybermarketing

'Cybermarketing' is a no-nonsense structured guide to using the Internet for marketing and is essential reading for all marketers and;

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Digital Marketer

Digital marketing is now essential to making products and services a success and digital marketers are more and more in demand. This book;

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The Ridiculously Simple Guide to Google Analytics

won't get into the weeds with professional tips better suited for professional marketers. It also won't go into detail about advanced Analytics;

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Pocket Guide to Writing Profit-boosting Sales Letters

Headline Power Step 3: Make Your Sales Letter Compelling Step 4: The 2 Sacred 'Must-Be-Obeyed' Copywriting Rules Step 5: A Simple Formula for;

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The New Rules of Lead Generation

tactics will continue to evolve in the future. Most importantly, he shares how marketers can achieve the best results--actionable leads for their;

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