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Consumer Management in the Internet Age

Consumer Management in the Internet Age: How Customers Became Managers in the Modern Workplace analyzes online consumer management, a;

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Marketing Management Concepts and Tools

Marketing Management Concepts and Tools: A Simple Introduction presents the central ideas and methods of marketing management. Discover the;

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The Twenty-First-Century Media Industry

technologies are having on the traditional media industry from a media management perspective. Consumer behaviors and consumer expectations are being;

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The Twenty-First-Century Media Industry

technologies are having on the traditional media industry from a media management perspective. Consumer behaviors and consumer expectations are being;

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Handbook of Consumer Behavior, Tourism, and the Internet

buyers? The Handbook of Consumer Behavior, Tourism, and the Internet analyzes the latest strategies involving Internet business applications that;

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Consumer Vulnerability

solutions. It brings to the fore ways in which so-called vulnerable consumers navigate various marketplace and service interactions and develop;

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Consumer Vulnerability

solutions. It brings to the fore ways in which so-called vulnerable consumers navigate various marketplace and service interactions and develop;

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Understanding Consumer Financial Behavior: Money Management in an Age of Financial Illiteracy

approach to the way people handle their finances. It discusses the different types of financial behaviors consumers may engage in and explores the;

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Encouraging Participative Consumerism Through Evolutionary Digital Marketing

and the internet as a market tool, consumer engagement on social media platforms, the role of content management in online market, integrated;

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The Internet, Organizational Change and Labor

is happening to work, organizations and unions in the age of the Internet, this fascinating book reveals both the opportunities and dangers for workers;

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The Internet, Organizational Change and Labor

is happening to work, organizations and unions in the age of the Internet, this fascinating book reveals both the opportunities and dangers for workers;

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Consumer Health Informatics

According to the Pew Foundation's Internet in American Life Study, over 60 million Americans per year use the Internet to search for;

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The Management of Consumer Co-Operatives in Korea

This book explores and analyzes cooperative management and provides insight into how Korea's consumer cooperatives have evolved and been;

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The Management of Consumer Co-Operatives in Korea

This book explores and analyzes cooperative management and provides insight into how Korea's consumer cooperatives have evolved and been;

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Performance Management in Retail and the Consumer Goods Industry

This book offers essential insights into various management concepts for retail and consumer packaged goods companies. Addressing a range;

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Consumer Law

developments in the dynamic field of consumer law, including: Internet marketing, ad substantiation, celebrity and other testimonials, and new;

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The Digital Transformation of Supply Chain Management

>Describes the impact of Internet-driven global information and communication systems in enhancing supply chain management processes;

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Business Marketing Management

Reflecting the latest trends and issues, market-leading BUSINESS MARKETING MANAGEMENT: B2B, 11E, International Edition delivers;

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Business Marketing Management B2B

Reflecting the latest trends and issues, market-leading BUSINESS MARKETING MANAGEMENT: B2B, 12e delivers comprehensive, cutting-edge;

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The Law and Economics of Enforcing European Consumer Law

In the internet age, the need for effective consumer law enforcement has arguably never been greater. This timely book is a comparative law;

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Performance Management in Retail and the Consumer Goods Industry: Best Practices and Case Studies

This book offers essential insights into various management concepts for retail and consumer packaged goods companies. Addressing a range;

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Optimizing Data and New Methods for Efficient Knowledge Discovery and Information Resources Management

The fast-paced world created by the accessibility of consumer information through internet-generated data requires improved information;

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Optimizing Data and New Methods for Efficient Knowledge Discovery and Information Resources Management

The fast-paced world created by the accessibility of consumer information through internet-generated data requires improved information;

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Internet And E-Mail For Seniors With Windows Vista

users through the basics of searching and finding information on the Internet, and describes the fundamentals of e-mail management. Electronic;

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Marketing for the Nonmarketing Executive

. This reference gives you comprehensive yet hands-on information about marketing management and competitive strategy in the Internet age. You;

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Mobile Marketing Management

With the development of mobile internet technology, people's lifestyle and consumer behavior are changing rapidly. Nowadays, the products;

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Mobile Marketing Management

With the development of mobile internet technology, people's lifestyle and consumer behavior are changing rapidly. Nowadays, the products;

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