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International Brand Valuation Manual

The International Brand Valuation Manual is a detailed and extensive review of the main brand valuation models. The book reveals the state;

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Brand Valuation

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Methods for Assessing Brand Value. A Comparison Between the Interbrand Model and the BBDO's Brand Equity Evaluator Model

purpose of this thesis is the critical comparison between two well-known brand valuation methods in order to choose the one that reflects the;

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Brand Valuation

valuation technics, this book offers empirical and theoretical background to the key issue of brand valuation. It provides answers to the many;

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Brand Valuation

valuation technics, this book offers empirical and theoretical background to the key issue of brand valuation. It provides answers to the many;

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Riezebos Br& Management

Since the 1980s, brands and the management of brands have attracted an enormous amount of interest. Companies became acutely aware of how;

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Brand Leveraging

& Insurance / Asset- Backed-Securitization und Brand Reporting von den Begleitmassnahmen Brand Valuation und Brand Controlling auf. Letztere bilden;

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Co-Branding

well-matched brands working together in harmony can be considerable and enhance both profitability and the valuation of the brand for both;

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UNDERSTANDING BRANDS 2ND/ED

Product brands are influential in the customer's perception of a company, and can greatly enhance the marketing image. This guide covers;

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Brand Assets

. In this book Tony Tollington exposes the inconsistencies with the valuation of brands. He looks at new approaches to the definition of brands and;

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Financial Valuation Workbook

Practical valuation exercises with real-world application and expert insight Financial Valuation Workbook cuts the learning curve in half;

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Valuation of Internet Start-Ups

- Bordeaux, language: English, abstract: This dissertation paper deals specifically with the valuation of Internet start-ups after the burst of dot;

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Damodaran on Valuation

management to strategy. And while the reasons for doing valuation are as wide ranging and varied as business itself, the fundamental precepts;

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Financial Information and Brand Value

the reader to master the practices related to brand valuation.;

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Brands

valuation and brand licensing, as well as studying the increasingly important role of the corporate brand. This book is a must for anyone with an;

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Valuation for Mergers, Buyouts and Restructuring

Valuation is the starting point of any merger, buyout or restructuring decision. This book provides a unique combination of practical;

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Business Valuation

A guide that demystifies modern valuation theory and shows how to apply fundamental valuation concepts The revised and updated third;

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Principles and Practice of Property Valuation in Australia

This book provides a clear outline of the key principles underlying property valuation and the current techniques and issues in the;

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Principles and Practice of Property Valuation in Australia

This book provides a clear outline of the key principles underlying property valuation and the current techniques and issues in the;

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Business Valuation Update Yearbook 2016

Business Valuation Update Yearbook 2016 is een boek van Business Valuation Resources;

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Tata

, in a variety of areas including steel, tea, chemicals, communications and software, Tata now stands 65th in the world brand valuation league: a;

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Advanced Issues in Property Valuation

Discover an insightful new text covering advanced problems in real property valuation In Advanced Issues in Property Valuation, real;

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Property Valuation

PROPERTY VALUATION The new edition of the popular 'all-in-one' textbook on the valuation and appraisal of property, offering a more;

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The Rational Homo Psychologicus

consultant, starts by decoding some of the most popular misconceptions in the field of brand management-Corporate Identity, Brand Valuation, and;

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Material Ledger in SAP S/4HANA

currency conversion, ledgers, and valuation views. Then set up and run your key ML processes, step by step: actual costing, group valuation, profit;

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Contingent Valuation and Endangered Species

Contingent Valuation and Endangered Species provides a comprehensive and rigorous examination of the contingent valuation method as applied;

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Functional Analysis and Valuation Theory

This book presents functional analysis over arbitrary valued fields and investigates normed spaces and algebras over fields with valuation;

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