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The book documents the state-of-the-art in Services Science. It combines contributions in Service Engineering, Service Management and;
Vergelijkbare producten zoals Advances in Services Innovations
This title is part of a series which offers an interdisciplinary approach to the latest research and practice in services. Topics discussed;
Vergelijkbare producten zoals Advances in Services Marketing and Management
Services Marketing and Management provides an in-depth consideration of how services are conceptualized, designed and managed, creating the;
Vergelijkbare producten zoals Services Marketing and Management
Services Marketing and Management provides an in-depth consideration of how services are conceptualized, designed and managed, creating the;
Vergelijkbare producten zoals Services Marketing and Management
of services marketing theory and management within a practical, manager orientated framework. Current issues in areas such as service quality;
Vergelijkbare producten zoals Services Marketing
Paradigm in Management and Marketing; The Nature of Services and Service Consumption, And Its Marketing Consequences; Service And Relationship;
Vergelijkbare producten zoals Service Management And Marketing
services more efficiently. Concepts explored include integrating marketing and historical forecast information, and capacity management in process;
Vergelijkbare producten zoals Manufacturing Planning and Control Systems
services more efficiently. Concepts explored include integrating marketing and historical forecast information, and capacity management in process;
Vergelijkbare producten zoals Manufacturing Planning and Control Systems
services more efficiently. Concepts explored include integrating marketing and historical forecast information, and capacity management in process;
Vergelijkbare producten zoals Manufacturing Planning and Control Systems
behaviour, operations management, and strategy literature. The text also emphasizes contemporary ethical and international issues in services;
Vergelijkbare producten zoals Managing Services Marketing
Services Marketing Management builds on the success of the previous editions, formally entitled 'The Management and Marketing of Services;
Vergelijkbare producten zoals Services Marketing Management
Services Marketing Management builds on the success of the previous editions, formally entitled 'The Management and Marketing of Services;
Vergelijkbare producten zoals Services Marketing Management
9789001802660 Essentials of Services Marketing Management takes a structured and practical approach to the field. The book covers all key;
Vergelijkbare producten zoals Services marketing management, an introduction
This second edition of The Management and Marketing of Services builds on the success of the first edition and now includes increased;
Vergelijkbare producten zoals Management and Marketing of Services
This second edition of The Management and Marketing of Services builds on the success of the first edition and now includes increased;
Vergelijkbare producten zoals Management and Marketing of Services
For Services Management/Marketing or Marketing courses, particularly for undergraduate and graduate programs in Hospitality Management;
Vergelijkbare producten zoals Services Management
For Services Management/Marketing or Marketing courses, particularly for undergraduate and graduate programs in Hospitality Management;
Vergelijkbare producten zoals Services Management
use of chapters and cases to teach courses of different lengths and formats in either services marketing or services management.;
Vergelijkbare producten zoals Essentials Of Services Marketng Glob Ed
students and for practitioners who work, or wish to specialise in the area of services management and marketing.;
Vergelijkbare producten zoals Services Marketing
consumers themselves. An insightful read for scholars of consumer behaviour and customer relationship management, this book advances understanding;
Vergelijkbare producten zoals Customer Engagement in Theory and Practice
behaviour, operations management, and strategy literature. Features: * Thorough coverage of the key topics in services marketing is combined with;
Vergelijkbare producten zoals Managing Services Marketing
International Marketing and Export Management 7th edition offers an accessible and authoritative perspective on international marketing;
Vergelijkbare producten zoals International Marketing & Export Managem
In over 70 units Management and Marketing teaches the essential language and terminology in each of the following areas: managing;
Vergelijkbare producten zoals Management and Marketing - With Mini - Dictionary of 1000 Common Terms
from our late friend and colleague, Eric Langeard-on topics important to services marketing and management. -James Heskett, Harvard Business;
Vergelijkbare producten zoals Handbook of Services Marketing and Management
edition of Services Marketing Management has been thoroughly revised and restructured to provide the students with an overview of services;
Vergelijkbare producten zoals Services Marketing Management
services cannot be overemphasized. The issue of healthcare delivery and management is significant for policymakers, private sector players, and;
Vergelijkbare producten zoals Health Service Marketing Management in Africa
The authors attempt to bring current issues in services management and different approaches in the field of social sciences together. This;
Vergelijkbare producten zoals Current Issues in Services Management
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