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Discourse Adjectives

First Published in 2006. This volume introduces and provides a semantic analysis of Discourse Adjectives, a natural class of adjectives;

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Discourse Adjectives

First Published in 2006. This volume introduces and provides a semantic analysis of Discourse Adjectives, a natural class of adjectives;

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Collateral Adjectives and Related Issues

This monograph constitutes an example of a meaning-based approach to English morphology, which has far-reaching implications on;

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The Economics of Advertising

include an exploration of the welfare consequences of persuasive advertising and informative advertising; an analysis of informative advertising;

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Advertising in Developing and Emerging Countries

This indispensable study offers an in-depth analysis of advertising in developing and emerging economies as they join the global market and;

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Hectic, hippic and hygienic: Adjectives in Victorian Fiction

This linguistic study is an attempt at investigating the use of adjectives in Victorian fiction. The focus of the investigation is on;

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Adjectives and Prepositions

"An examination of the rules behind English grammar, focusing on the components known as adjectives and prepositions, which modify and help;

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Advertising Language

Keiko Tanaka offers an analysis of the linguistic devices that are used in advertisements, looking at the strategems which advertisers;

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Advertising, Culture & the Law

. Rejecting traditional concepts of the power of advertising, the author provides an alternative vision of the potential role of law in the regulation;

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Advertising Management in a Digital Environment

Advertising Management in a Digital Environment: Text and Cases blends the latest methods for digital communication and an understanding;

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Advertising Management in a Digital Environment

Advertising Management in a Digital Environment: Text and Cases blends the latest methods for digital communication and an understanding;

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Housework and Housewives in American Advertising

An analysis of how since the end of te 19th-century advertising agencies and their housework product clients utilized a remarkably;

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Housework And Housewives In American Advertising

An analysis of how since the end of te 19th-century advertising agencies and their housework product clients utilized a remarkably;

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Book of Adjectives

We use adjectives to describe and compare the things in our world. In this spellbinding book, the Word Wizard reveals the secrets of the;

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Advertising and Popular Culture

industrial life. Advertising and Popular Culture is the first comprehensive text to provide a balanced analysis of advertising and its companion, the;

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Global Advertising Practice in a Borderless World

world; and global advertising in a digital world. Covering past, present and potential futures, through an impressive ensemble of global;

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Global Advertising Practice in a Borderless World

; advertising in a global world; and global advertising in a digital world. Covering past, present and potential futures, through an;

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Relational Adjectives in Romance and English

In both Romance and English literature, relational adjectives have received special attention due to their apparently idiosyncratic;

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Relational Adjectives in Romance and English

In both Romance and English literature, relational adjectives have received special attention due to their apparently idiosyncratic;

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The Language of Advertising

Texts, is the foundation text which provides an introduction to language analysis. It is complemented by a range of 'satellite' titles which;

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The Language of Advertising

Texts, is the foundation text which provides an introduction to language analysis. It is complemented by a range of 'satellite' titles which;

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The Language of Advertising

Texts, is the foundation text which provides an introduction to language analysis. It is complemented by a range of 'satellite' titles which;

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The Language of Advertising

Texts, is the foundation text which provides an introduction to language analysis. It is complemented by a range of 'satellite' titles which;

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Advertising and Customer Values. To what extend does one influence the other?

of developing an answer, secondary research will be conducted in the form of analysis and interpretation of literature, journal articles, reports and;

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The Future of Advertising

Advertising Age is the world's most widely read resource for advertising industry news, information, and analysis. McGraw-Hill's new;

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Transitive Nouns and Adjectives

-European to Modern Indo-Aryan, and a formal linguistic analysis of transitive nouns and adjectives is provided in the framework of Lexical;

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