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Consumer Behavior

Consumer Behaviour , 7/e by Peter and Olson provides students with the knowledge and skills necessary to perform consumer analyses that can;

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Understanding The Hospitality Consumer

'Understanding the Hospitality Consumer' presents a unique perspective on consumer behaviour in the hospitality sector. It seeks to focus;

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Understanding the Hospitality Consumer

'Understanding the Hospitality Consumer' presents a unique perspective on consumer behaviour in the hospitality sector. It seeks to focus;

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Understanding Consumer Choice

setting in which consumer behaviour occurs. The book explores the capacity of the resulting model to explain consumer behaviour in retail and;

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Marketing Psychology

Marketing Psychology portrays the behaviour of consumers as influenced by its environmental consequences and extends this analysis to;

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Marketing Psychology

Marketing Psychology portrays the behaviour of consumers as influenced by its environmental consequences and extends this analysis to;

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Consumer Behaviour

Written by respected marketing academics, this popular textbook extends beyond a basic psychological approach to Consumer Behaviour by;

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Consumer Behaviour

Written by respected marketing academics, this popular textbook extends beyond a basic psychological approach to Consumer Behaviour by;

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The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism

Consumer behaviour is one of the most explored topics in tourism and hospitality marketing, interchangeably denoted by the terms 'traveller;

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Consumer Behaviour 2nd

Consumer behaviour is the study of how, where, when and why we conduct the exchange elements of our lives to satisfy our needs and desires;

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Consumer Behaviour

A thought-provoking and academically rigorous book on consumer behaviour that is also enjoyable to read, this text focuses on examples;

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Consumer Behaviour

A thought-provoking and academically rigorous book on consumer behaviour that is also enjoyable to read, this text focuses on examples;

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Consumer Demographics and Behaviour

opportunities that demographic bonuses and deficits offer to them and their products. It is also a book for teachers and students of consumer behaviour;

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Consumer Behaviour in Sport and Events

Consumer Behaviour in Sport and Events emphasises the role of consumer behaviour in sport marketing. Given the social, economic, and;

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Consumer Behaviour

Get into the contemporary European Consumer mindset with this industry-leading text. Consumer Behaviour: A European Perspective, 7th;

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Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour

Consumer Loyalty to Electricity Suppliers. Factors Affecting Consumer Behaviour is een boek van Robert Mcguffin;

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Consumer Psychology

everyday lives? Informed by psychological theory and supported by research, this book provides an overall understanding of consumer behaviour and;

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Consumer Behaviour (RLE Consumer Behaviour)

behaviour. The emphsisi throughout is on making these sciences practical for the markeitng manager by focusing on thos aspects of consumer behaviour;

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New Developments and Approaches in Consumer Behaviour Research

The objective of this book is to contribute to the role that consumer behaviour research plays as a well established research discipline;

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Male Consumer Behaviour

Male Consumer Behaviour is een boek van Maria Heindler;

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Consumer Behaviour (Rle Consumer Behaviour): A Practical Guide

behaviour. The emphasis throughout is on making these sciences practical for the marketing manager by focusing on those aspects of consumer;

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Cases in Consumer Behaviour

Cases in Consumer Behaviour Cases in Consumer Behaviour contains a selection of case studies which examine different aspects of the;

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Understanding the Consumer

Understanding the Consumer is a core text for students of consumer or buyer behaviour. It looks at the subject from a psychological;

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Consumer Behaviour A European Perspectiv

Now in its 5th edition, Consumer Behaviour: A European Perspective provides a fully comprehensive, lively and engaging introduction to;

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Essence Consumer Behaviour

A user-friendly, readable and concise introduction to the subject of consumer behaviour.;

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Consumer Behaviour

Consumer Behaviour: A European Perspective 6th Edition by Michael R. Solomon, Gary J. Bamossy, Soren T. Askegaard and Margaret K. Hogg;

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Understanding Consumer Behaviour

of globalisation, domestic and foreign firms need to investigate consumer behaviour in cross cultural/national settings. This study aimed at evaluating the;

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