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Strategic Market Research

its organization. In this guide, author Anne Beall shares her unique approach for conducting strategic market research. With more than 25;

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Strategic Market Research

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Strategic Market Research

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Strategic Market Research

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Strategic Positioning in the Oil Industry

This study argues that strategic positioning plays an important role because an increase in the overall world oil supply and an;

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Innovation in Commoditized Service Industries

field exists, this study contributes to research by exploring how passenger airlines leverage innovation in such market conditions from a;

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Strategic Management: Concepts and Cases

Examine strategic management with the market-leading book that sets the standard as today's most intellectually rich, but practical;

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Trading Agents

of effective trading strategies requires thorough understanding of how market mechanisms operate, and appreciation of strategic issues that commonly;

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UAE Stock, Financial Market Laws and Regulations Handbook - Strategic Information and Basic Laws

UAE Stock, Financial Market Laws and Regulations Handbook - Strategic Information and Basic Laws;

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Strategic Marketing

particular research interest in market-led strategic change and sales management, for which he has attracted academic and practitioner acclaim in the;

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Trading Agents

of effective trading strategies requires thorough understanding of how market mechanisms operate, and appreciation of strategic issues that commonly;

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Go To Market Strategy

New thinking from the author of 'The Channel Advantage'Offers ready made go-to-market strategic planning for any organizationPractical;

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Strategic Market Relationships

Strategic Market Relationships, 2nd Edition develops the reader's understanding of the nature, relevance and importance of creating and;

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Development of a marketing plan for the South African solar energy market

Research Paper from the year 2013 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social;

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Strategic Marketing Management

Strategic planning and management are essential for the success of any business. In the modern times, marketing has stretched beyond its;

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Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy

As the global market continues to recuperate from economic downfall, it is essential for private label products to find ways to compete;

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Alternative Market Research Methods

Traditional research methods in marketing can be illuminating when used well, but all too often their data-driven results fail to provide;

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Alternative Market Research Methods

Traditional research methods in marketing can be illuminating when used well, but all too often their data-driven results fail to provide;

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Strategic Marketing in Fragile Economic Conditions

, organizations must strategically analyze their position in the market and implement new marketing plans. Strategic Marketing in Fragile Economic;

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Marketing Management Concepts and Tools

marketing basics, management goals, consumer-led marketing, strategic planning, and segmentation, targeting and positioning.

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Strategic Optimization of Medium-Sized Enterprises in the Global Market

. This is particularly critical in smaller business environments with fewer resources. Strategic Optimization of Medium-Sized Enterprises;

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Sales Management

economy--by integrating current technology, research, and strategic thinking activities. KEY TOPICS Strategic Planning; Sales Leadership;

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Strategic Management Essentials, International Edition

STRATEGIC MANAGEMENT ESSENTIALS, 3rd Edition, International Edition, is a brief version of the authors market-leading text STRATEGIC;

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Strategic Management Essentials

STRATEGIC MANAGEMENT ESSENTIALS, 2E, International Edition is a brief version of the authorsA market-leading text THEORY OF STRATEGIC;

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Strategic Marketing Management

Strategic Marketing Management is now well established as the classic textbook on the subject. Its step by step approach provides;

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Transforming New Technologies into Cash Flow

management process perspective the importance of creating market focus strategic paths; integrating technology choices organizing;

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Strategic Positioning in the Consulting Industry

This book provides an in-depth analysis of strategic positioning efforts of firms in the German consulting market. In his work, the author;

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