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Sales Promotion

Sales promotion is an increasingly important tool within the overall armoury of marketing communications. Sales promotion has grown;

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Promotional Marketing Law

Promotional Marketing Law: A Practical Guide (previously titled Sales Promotion and Direct Marketing Law: A Practical Guide) offers;

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Sales Promotion Decision Making

Up to 74% of marketing budgets can be spent on sales promotions, with manufacturers, suppliers and retailers employing a wide range;

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Marketing Management

include: market segmentation; quality; customer service; brand equity; sales promotion; direct marketing; and database marketing.;

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Sales and Marketing for Travel and Tourism Industry

to bring to the readers diverse aspects of sales and marketing which eventually affect the tourism industry like promotion, infrastructure;

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Advertising Promotion and Other Aspects of Integrated Marketing Communications

on advertising and promotion, including planning, branding, media buying, sales, public relations, and much more. Emerging topics get special;

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Global Marketing Management

; product decisions; pricing decisions; channels and physical distribution; global advertising; promotion: personal selling, public relations, sales;

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Global Marketing Management

; product decisions; pricing decisions; channels and physical distribution; global advertising; promotion: personal selling, public relations, sales;

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Global Marketing Management

; product decisions; pricing decisions; channels and physical distribution; global advertising; promotion: personal selling, public relations, sales;

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Global Marketing Management

; product decisions; pricing decisions; channels and physical distribution; global advertising; promotion: personal selling, public relations, sales;

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Promotional Marketing

marketing (road and trade shows, exhibitions, merchandising) and sales promotions (in-store/web and mobile promotion offers). Processes describe and;

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Promotional Marketing

marketing (road and trade shows, exhibitions, merchandising) and sales promotions (in-store/web and mobile promotion offers). Processes describe and;

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Marketing Today

databases; database marketing; co-operative strategies; developing marketing strategy; product planning; sales promotion; direct channels;

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Advertising Promotion and Other Aspects of Integrated Marketing Communications, International Edition

text focuses on advertising and promotion, including planning, branding, media buying, sales, public relations, and much more. Emerging topics;

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Strategic Marketing Communications

Imagine this: You have a marketing strategy, an advertising strategy, and, if you're organized, a sales promotion strategy, a direct;

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Malcolm McDonald on Marketing Planning

, advertising and sales promotion strategies, and price and sales strategies. With an emphasis on practicality, this fully revised second edition has;

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Msdr: Medical Sales Desk Reference

in front of doctors over the long term 3 critical steps to promote your career and receive promotion after promotion The most powerful sales;

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Dictionary of Marketing Communications

and concepts in the promotion aspect of marketing with coverage of advertising, sales promotion, public relations, direct marketing, personal;

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Advertising, Promotion, and other aspects of Integrated Marketing Communications

COMMUNICATIONS, 10E. With emphasis on the fundamentals and practices you need, this edition focuses on advertising and sales promotion, planning;

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Marketing for the Developing Company (RLE Marketing)

, testing and product planning follow, and lead on to more practical advice on small company sales organisation and control, advertising and;

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Marketing for the Developing Company (Rle Marketing)

, testing and product planning follow, and lead on to more practical advice on small company sales organisation and control, advertising and;

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Heads In Beds

An excellent supplemental text for courses in Hospitality Management, Travel and Tourism Marketing, Travel Promotion and Sales, and;

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Handbook of Sales Promotion

Handbook of Sales Promotion is een boek van Stanley Ulanoff;

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Birthday Party Business

From entertaining and food to marketing and promotion, this book features comprehensive and detailed guidance on how to succeed in the;

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Malcolm McDonald on Marketing Planning

objectives and strategies, advertising and sales promotion strategies, and price and sales strategies. With test questions at the end of each chapter;

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