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Public Relations for Information Age

This text provides a clear study of the process of public relations with a strong theoretical basis and balanced tone. It focuses;

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Public Relations

take to build a favorable corporate image for your company.This book concludes with a chapter on the digital age of public;

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Public Relations

take to build a favorable corporate image for your company.This book concludes with a chapter on the digital age of public;

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The AMA Handbook of Public Relations

The AMA Handbook of Public Relations combines proven PR strategies with best practices for web-based campaigns--including leveraging;

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Public Relations

company's public relations campaign and offers a link to more information. This new feature emphasizes successful, cutting-edge campaigns across a;

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Public Relations for Schools

This handbook is for practitioners who lead public and private elementary schools, middle schools or high schools. While most school;

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The Public Relations Handbook

including: public relations, politics and the media media relations in the social media age using new technology;

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The Public Relations of Everything

perspective that is less concerned with ideas of communication and information than with experience and drama, a way of looking at public relations;

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The Public Relations of Everything

perspective that is less concerned with ideas of communication and information than with experience and drama, a way of looking at public relations;

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Advertising and Public Relations Research

Designed to serve as a comprehensive, primary text for research methods courses in advertising and/or public relations programs, this book;

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Advertising and Public Relations Research

Designed to serve as a comprehensive, primary text for research methods courses in advertising and/or public relations programs, this book;

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A Geography of Public Relations Trends

wassponsored by IPRA (International Public Relations Association), in conjunction with NGPR (Netherlands Association for Public Relations and;

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Making It Work

achieve an important goal, it's possible for journalists and public relations spokespeople to work together effectively. Making it Work: Improving;

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Public Relations and the Social Web

and shows readers how digital public relations campaigns can be structured. Including information on new communication channels such as blogs;

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Maximize Your School Marketing

inspiration. Throughout the book, information is presented in concise, topic-related sections for easy reference with examples and illustrations to;

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Maximize Your School Marketing

inspiration. Throughout the book, information is presented in concise, topic-related sections for easy reference with examples and illustrations to;

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Public Relations Writing and Media Techniques

illustrated by examples from actual campaigns. This text also serves as an invaluable resource for public relations practitioners in the field. ;

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Public Relations Writing Worktext

Public Relations Writing Worktext provides the fundamental knowledge and the basic preparation required for the professional practice;

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Public Relations Writing Worktext

Public Relations Writing Worktext provides the fundamental knowledge and the basic preparation required for the professional practice;

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International Public Relations and Public Diplomacy

mediated public diplomacy and information subsidies, international broadcasting, nation-branding, diaspora relationships, international exchanges;

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International Public Relations and Public Diplomacy

mediated public diplomacy and information subsidies, international broadcasting, nation-branding, diaspora relationships, international exchanges;

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Reinventing Government in the Information Age: International Practice in It-Enabled Public Sector Reform

Will information technology help reinvent government? It might, but only if it is correctly managed. This book provides a new model for;

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Strategic Planning for Public Relations

The sixth edition of Strategic Planning for Public Relations offers an innovative and clear approach for students wanting to learn how to;

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Strategic Planning for Public Relations

The sixth edition of Strategic Planning for Public Relations offers an innovative and clear approach for students wanting to learn how to;

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How To Write & Present Technical Information, 3rd Edition

demystify the process of writing and presenting technical information. Among the topics covered are gathering information, writing different types;

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The Comprehensive Public Relations Reader

four sections. The first provides foundational information on public relations, including a clear definition of the field and insight into its;

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Becoming a Public Relations Writer

Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice. Using straightforward, no;

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