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Public Relations and the Social Web

, wikis, RSS, social networking and SEO, Public Relations and the Social Web is essential reading for public relations practitioners, students;

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The AMA Handbook of Public Relations

websites, blogs, podcasts, and social networking sites--to help public relations professionals succeed in the ever-changing, dynamic age of digital;

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Histories of Public Service Broadcasters on the Web

This edited volume details multiple and dynamic histories of relations between public service broadcasters and the World Wide Web. What;

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Writing For Public Relations

The very nature of public relations-maintaining goodwill between an organization and its various stakeholders-requires a high degree;

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Public Relations Writing Worktext

: increased focus on writing for the web, blogs, and electronic media, including information on writing social media releases and a new chapter;

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Public Relations Writing Worktext

: increased focus on writing for the web, blogs, and electronic media, including information on writing social media releases and a new chapter;

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Popular Culture and Social Change

Popular Culture and Social Change: The Hidden Work of Public Relations argues the complicated and contradictory relationship between public;

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Analyzing the Social Web

Analyzing the Social Web provides a framework for the analysis of public data currently available and being generated by social networks;

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Corporate Social Responsibility, Sustainability and Public Relations

While public relations offers numerous assets for organization-stakeholder relationship building and for ethical corporate social;

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Public Relations and Social Theory

Public Relations and Social Theory broadens the theoretical scope of public relations through its application of the works of prominent;

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Managing Public Relations

Unifies social science research and management theory with public relations techniques to provide a solid theoretical foundation. Covers;

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Deconstructing Public Relations

social importance of public relations to be redefined and encouraging public relations to take a fuller place in the interdisciplinary study;

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Deconstructing Public Relations

social importance of public relations to be redefined and encouraging public relations to take a fuller place in the interdisciplinary study;

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Gender and Public Relations

of thinking in the field and there have been few serious studies of the socially constructed roles defining women and men in public relations. This;

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The Fundamentals of Public Relations

The Fundamentals of Public Relations: What it is and How to Do it Well provides students with a comprehensive understanding of the;

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Ethics in Public Relations

The weight of social responsibility in public relations (PR) has never been more pronounced. Ensure the professionalism and credibility;

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Ethics in Public Relations

The weight of social responsibility in public relations (PR) has never been more pronounced. Ensure the professionalism and credibility;

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Experiencing Public Relations

of public relations, the impact of social media and a study of 'dirty work' within the public relations industry. The book also explores;

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Experiencing Public Relations

of public relations, the impact of social media and a study of 'dirty work' within the public relations industry. The book also explores;

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A Manager's Guide to PR Projects

in planning the preliminary research for a public relations project and creating a plan to achieve specific goals, guiding the reader through managing;

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A Manager's Guide to PR Projects

in planning the preliminary research for a public relations project and creating a plan to achieve specific goals, guiding the reader through managing;

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Public Relations

studies and time-honored public relations techniques. The tenth edition emphasizes the application of the Internet and social media for programs;

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Share This Too

in the media and was conceived and written by 24 public relations practitioners using many of the social tools and techniques that it addresses;

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Exploring Public Relations

discussions in the text. There is new coverage of the impact of Web 2.0 technologies on PR as well as updated case studies and examples throughout the;

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The Public Relations Handbook

including: public relations, politics and the media media relations in the social media age using new technology;

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The Practice of Public Relations: Pearson International Edition

studies, interviews, news photos, and other techniques, the Practice of Public Relations is truly an in-your-face Public Relations textbook. The;

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Public Relations

'This has always been the definitive text for PR in Australia. Public Relations: Theory and Practice is the complete companion for new and;

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