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Managing Public Relations

Unifies social science research and management theory with public relations techniques to provide a solid theoretical foundation. Covers;

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Planning and Managing Public Relations Campaigns

Getting a public relations campaign or program off the ground can seem an overwhelming task. But, as with any project, the secret;

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Planning and Managing Public Relations Campaigns

Getting a public relations campaign or program off the ground can seem an overwhelming task. But, as with any project, the secret;

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PLANNING AND MANAGING PR CAMPAIGNS

Managing a Public Relations Campaign encourages practitioners to consider carefully how programmes should begin and continue in a;

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Planning and Managing Public Relations Campaigns

Getting a public relations campaign or programme off the ground can seem overwhelming. Planning and Managing Public Relations Campaigns;

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An Overview of The Public Relations Function

This second edition of An Overview of the Public Relations Function examines current thought to help busy managers and students master the;

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Public Relations in the Nonprofit Sector

Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key;

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Public Relations in the Nonprofit Sector

Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key;

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Planning and Managing Public Relations Campaigns

regarded as one of the best 'how-to' guides available. Digestible and easy to read, this fifth edition of Planning and Managing Public;

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Planning and Managing Public Relations Campaigns

regarded as one of the best 'how-to' guides available. Digestible and easy to read, this fifth edition of Planning and Managing Public;

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Public Relations Management

Public relations management is a part of marketing mix. It is used to promote or advertise any product, idea or service. It refers to the;

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Managing under Pressure

An introduction to the main issues in and theoretical perspectives of industrial relations in local government and the public services. The;

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Essentials of Public Relations Management

Filling a gap in current PR literature, Essentials of Public Relations Management takes students to the next level. Designed to help;

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Public Relations

Public relations is a dynamic and fast-growing field which offers a variety of career paths. Whether you're developing the public image;

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Public Relations

'This has always been the definitive text for PR in Australia. Public Relations: Theory and Practice is the complete companion for new and;

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Running A Public Relations Department

Good management practice is essential if any public relations department is to be highly valued, productive, cost effective and an asset to;

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Running a Public Relations Department

Good management practice is essential if any public relations department is to be highly valued, productive, cost effective and an asset to;

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CREATIVITY IN PUBLIC RELATIONS

The subject of creativity in public relations is something of an enigma -- while the creative element is considered crucial, it remains an;

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Public Relations and Communication Management

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and;

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Public Relations and Communication Management

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and;

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Managing a Public Relations Firm for Growth And Profit

in detail how to successfully manage and market a public relations firm, has been completely updated with three new chapters and is now more than 50;

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Managing a Public Relations Firm for Growth and Profit

in detail how to successfully manage and market a public relations firm, has been completely updated with three new chapters and is now more than 50;

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Gender and Public Relations

Although there is a small body of feminist scholarship that problematizes gender in public relations, gender is a relatively undefined area;

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Intercultural Public Relations

Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics develops a coherent framework to;

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Public Relations and Branding in Health Communication Programs

The purpose of the current study is to better understand how public relations health campaign programs can successfully incorporate;

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Strategic Public Relations Management

This second edition of Erica Weintraub Austin and Bruce E. Pinkleton's popular text, Strategic Public Relations Management, helps readers;

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Public Relations Strategy

This challenging book reflects the intense discussion that is taking place on the nature of public relations and how it develops and;

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