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Product Placement in Video Games
advertising in video games an attractive addition to the marketing mix. But after great hype around 2007, advertising in video games has hardly been;
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Branded Entertainment
. Citing examples from film to music video, to computer games, the author explains the: history and development of product placement; advantages;
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Handbook of Product Placement in the Mass Media
of many of the major contributors (in Q&A format), a review of a recent video on product placement, and a helpful resource guide to publications;
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Get in the Game
As video games have become more popular as a medium, their viability as an advertising platform has increased, not least as a result;
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Games Girls Play
Games Girls Play examines the role that video games play in girls' lives, including how games structure girls' leisure time, how playing;
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Games Girls Play
Games Girls Play examines the role that video games play in girls' lives, including how games structure girls' leisure time, how playing;
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Product Placement
Inhaltsangabe: Abstract: Product placement has become increasingly common in recent years. This paper analyses the practice of placing;
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Die unternehmensbezogene Wirkung und Eignung von Product Placement in Kinofilmen
Die Unternehmensbezogene Wirkung Und Eignung Von Product Placement in Kinofilmen is een boek van David Kern;
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Video Games and Creativity
Video games have become an increasingly ubiquitous part of society due to the proliferation and use of mobile devices. Video Games and;
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Product placement of BMW
Product Placement of BMW is een boek van Mona Carolina Frank;
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Werbewirkung von Product Placement in der TV-Serie The Big Bang Theory
Werbewirkung Von Product Placement in Der TV-Serie The Big Bang Theory is een boek van Fabienne Weindinger;
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Product Placement im deutschen Film und Fernsehen
Product Placement Im Deutschen Film Und Fernsehen is een boek van Gerrit Christiansen;
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Understanding Video Games
This expanded and revised second edition of Understanding Video Games provides a comprehensive introduction to the growing field of game;
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Working with Video Gamers and Games in Therapy
Working with Video Gamers and Games in Therapy moves beyond stereotypes about video game addiction and violence to consider the role that;
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Video Games
Video games are not necessarily uniform in the lessons they teach players. Indeed, even violent video games are not simply hotbeds;
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Video Games And Our Children
This very timely book covers various aspects of video games and their effects upon the individual, family, and community. Topics;
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Chancen und Risiken von Product Placement auf der Videoplattform YouTube
Chancen Und Risiken Von Product Placement Auf Der Videoplattform Youtube is een boek van Anonym;
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Innovation and Marketing in the Video Game Industry
Video games have had a greater impact on our society than almost any other leisure activity. They not only consume a large portion of our;
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Der Einfluss von Product Placement auf das Konsumverhalten von Filmzuschauern
Der Einfluss Von Product Placement Auf Das Konsumverhalten Von Filmzuschauern is een boek van Aleksandra Savicic;
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Product Placement im Rahmen des Kommissionsentwurfs fur eine Novelle der Fernsehrichtlinie
Als 2005 in Brussel die Debatte uber eine mogliche Liberalisierung des Product Placement im Rahmen einer Revision der Fernsehrichtlinie;
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Make Your Own Twine Games!
end product. Readers will understand what makes designing video games challenging and fun, and will feel ready to bring their own game ideas;
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Music Video Games
Music Video Games takes a look (and listen) at the popular genre of music games - video games in which music is at the forefront of player;
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Understanding Video Games
From Pong to PlayStation 3 and beyond, Understanding Video Games is the first general introduction to the exciting new field of video game;
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The Psychology of Video Games
What impact can video games have on us as players? How does psychology influence video game creation? Why do some games become cultural;
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The Psychology of Video Games
What impact can video games have on us as players? How does psychology influence video game creation? Why do some games become cultural;
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Cautivando a la Audiencia. El Product Placement y la Imagen de Marca
Cautivando a la Audiencia. El Product Placement y La Imagen de Marca is een boek van Nicolas Calfucura;
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An analysis of Product Placement as a strategic communication instrument
Inhaltsangabe: Abstract: The dissertation scrutinises the opportunities that product placement may entail as an additive and integral part;
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