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Rockets and Rebels

This brand strategy book is a carefully curated collection of the best brand-thinking over the last decade or so, adapted specifically for;

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Little Book Of Rhythm & Raps

This brand new Little Book focuses on introducing beat and rhythm through a fun mix of games and activities for teachers to use in the;

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The Three Little Pigs

A brand-new title in the exciting new pre-school reading programme.;

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Generic Drugs

Brand-name pharmaceutical companies can delay generic competition that lowers prices by agreeing to pay a generic competitor to hold its;

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Creative B2b Branding (No, Really)

B2B brand communications have changed little in the last 25 years, until now. This book combines experience, insight, anecdote, observation;

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Little Brand Book

you exactly how to thrive in business, life, and relationships. Take the Brand Boss personality test to reveal your specific archetype and;

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The Little Book of History

Travel back in time with the latest instalment in the bestselling Big Ideas series, in a brand new portable format. The Little Book;

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The Three Little Pigs

This series features brand new retellings of classic stories by top authors and illustrators, in keeping with the National Literacy;

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Data Mining For Managers

over 30 years of experience, this book uses case studies to help marketers, brand managers and IT professionals understand how to capture and;

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Data Mining for Managers

over 30 years of experience, this book uses case studies to help marketers, brand managers and IT professionals understand how to capture and;

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Big Sister Activity Coloring Book For Kids Ages 2-6

Get The Brand New Must Have Gift For New Big Sisters! This book is all about making little girls feel special even though they're no longer;

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Big Brother Activity Coloring Book For Kids Ages 2-6

Get The Brand New Must Have Gift For New Big Brothers! This book is all about making little boys feel special even though they're no longer;

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Little Book Of Measures

This brand new Little Book focuses on using everyday objects that appeal to young children in the EYFS, with a clear emphasis on the use;

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Brand communication in mid-size B2B companies

Brand communication is often considered to be a marketing discipline mostly applicable to B2C business. However, B2B products and services;

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Personal Branding 101

careers as a brand by itself. Todays personal branding concept revolves around packaging yourself suitably to meet and exceed the expectations;

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Essential Brand Book

Powerful brand management is as vital for a niche entrepreneur, small business or charity as it is for a multinational corporation. Any;

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Brand Society

Brands are a fait accompli: they represent a mountain range of evidence in search of a theory. They are much exploited, but little explored;

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Brand Society

Brands are a fait accompli: they represent a mountain range of evidence in search of a theory. They are much exploited, but little explored;

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BRAND EQUITY

The value of a brand is acknowledged only when a consumer is happy and satisfied using it. Hence, recognition and praise enhance the brand;

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The Little Book of Philosophy

Learn everything you need to know about the world of philosophy- from the key thinkers to modern concepts in a brand new portable size;

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Create the Perfect Brand

success of your business but aren't sure where to start? This book, written by enthusiastic experts, will help you to maximize your brand, even;

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Strategic Brand Management

Brand management is the planning and analysis of the perceived image of a brand in the market. The most important aspect of any brand;

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Little Whiskers of Wisdom

Be inspired. . .or inspire someone else with six brand-new titles joining the Life’s Little Books of Wisdom series. For dog and cat;

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Strategic Brand Management

Brand management is the planning and analysis of the perceived image of a brand in the market. The most important aspect of any brand;

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Fostering Brand Community Through Social Media

This book focuses on building and maintaining brand community in the emerging, dynamic space of social media. A theoretical model;

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Little Oxford Dictionaru & Thesaurus 2nd

second edition features a brand new layout. The thesaurus entry for a word sits directly alongside the dictionary entry so that you do not have;

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The Adventures of Zealy and Whubba

beautiful, silky white fur. Her world is brand-new and full of surprises, but the best surprise of all is when she meets Whubba a precious baby orca;

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