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International Marketing (Rle International Business): Strategy and Management

This book is a basic text for international marketing courses. It introduces the different elements of the international marketing mix and;

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International Marketing (Rle International Business): Strategy and Management

This book is a basic text for international marketing courses. It introduces the different elements of the international marketing mix and;

Vergelijkbare producten zoals International Marketing (Rle International Business): Strategy and Management

Research in International Marketing (Rle International Business)

strategy and organisation arising from the internationalisation process.;

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Research in International Marketing (Rle International Business)

strategy and organisation arising from the internationalisation process.;

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Strategies for International Industrial Marketing (Rle International Business): The Management of Customer Relationships in European Industrial Market

This study considers the key strategic issues of the management of customer relationships in international industrial marketing. It;

Vergelijkbare producten zoals Strategies for International Industrial Marketing (Rle International Business): The Management of Customer Relationships in European Industrial Market

Strategies for International Industrial Marketing (Rle International Business): The Management of Customer Relationships in European Industrial Market

This study considers the key strategic issues of the management of customer relationships in international industrial marketing. It;

Vergelijkbare producten zoals Strategies for International Industrial Marketing (Rle International Business): The Management of Customer Relationships in European Industrial Market

International Corporate Finance (Rle International Business): Markets, Transactions and Financial Management

This thorough, comprehensive introduction to international financial management provides an expert guide to the workings of international;

Vergelijkbare producten zoals International Corporate Finance (Rle International Business): Markets, Transactions and Financial Management

International Corporate Finance (Rle International Business): Markets, Transactions and Financial Management

This thorough, comprehensive introduction to international financial management provides an expert guide to the workings of international;

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Managing the Global Enterprise

, international business, international business strategy, globalisation and international management in departments of business.;

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Marketing Management and Strategy

. The book is essential reading for both undergraduate and graduate students in marketing, international strategy and international business who;

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Marketing Management and Strategy

. The book is essential reading for both undergraduate and graduate students in marketing, international strategy and international business who;

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Business Relating Business

ventures, business strategy and competition. The book will also appeal to economists as well as researchers in management and economic sociology;

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Business Relating Business

ventures, business strategy and competition. The book will also appeal to economists as well as researchers in management and economic sociology;

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International Business

areas of business - strategy, HRM, international marketing, financial management and accounting and international production/operations;

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Understanding Business in the Global Economy

entry decision making, marketing, strategy, international HR, supply chain management, and the role of culture in IB, thus providing a good;

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Market-Based Management: Pearson International Edition

For courses in marketing management or marketing strategy. A focus on how marketing performance, profitability, and strategies;

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International Marketing and Export Management

This fourth edition of International Marketing and Export Management has been written in response to the rapid changes occurring;

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Total Global Strategy II

For graduate courses in International Business, Competitive Strategy, International Marketing, and Strategic Management. Written by the;

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Routledge Handbook of International Sport Business

offers the broadest and most in-depth guide to the key themes in international sport business today, covering every core area from strategy and;

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The Management of International Tourism (Rle Tourism)

International tourism is one of today's major growth industries necessitating increasingly more sophisticated management techniques. In the;

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International Marketing and Management Strategy

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Online Course Pack

This fourth edition of International Marketing and Export Management has been written in response to the rapid changes occurring;

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International Marketing Strategy

International Marketing Strategy, 5th Edition illustrates the full range of tasks facing the firm in today's competitive business;

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Governance of International Strategic Alliances (Rle International Business): Technology and Transaction Costs

contribution to international business, strategy, and economics.;

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Marketing Strategy and Management

This is a major revision of Michael Baker's Marketing Strategy and Management . Retaining its in-depth and analytical approach, the third;

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Marketing Strategy and Management

This is a major revision of Michael Baker's Marketing Strategy and Management . Retaining its in-depth and analytical approach, the third;

Vergelijkbare producten zoals Marketing Strategy and Management

Advances in Global Marketing

entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internationalization process;

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