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Handbook Of Media And Communications Research

A Handbook of Media and Communications Research presents qualitative as well as quantitative approaches to the analysis and;

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The Handbook of Global Media Research

competing methodologies in the dynamic field of transnational media and communications, providing valuable insight into research practice in a;

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The Handbook of Political Economy of Communications

Over the last decade, political economy has grown rapidly as a specialist area of research and teaching within communications and media;

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Handbook of Research on International Advertising

research, such as research in digital media, retrospective research, cultural psychology, and innovative methodologies. Forming a major reference;

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Handbook of Research on International Advertising

research, such as research in digital media, retrospective research, cultural psychology, and innovative methodologies. Forming a major reference;

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Routledge Handbook of Chinese Media

The study of Chinese media is a field that is growing and evolving at an exponential rate. Not only are the Chinese media a fascinating;

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Researching Communications

The new edition of the highly respected Researching Communications is a comprehensive and authoritative guide to researching media and;

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Researching Communications

The new edition of the highly respected Researching Communications is a comprehensive and authoritative guide to researching media and;

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Encyclopedia of Media & Communications Research

This book presents current research in the field of media and communications. Topics discussed include the political use of fear and news;

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Social Media And Strategic Communications

Social Media and Strategic Communications provides truly comprehensive and original scholarly research that exhibits the strategic;

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The Advertising Handbook

advertising; tracking and profiling users across digital communications for targeted and personalised marketing communications; the rise of media and;

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The Advertising Handbook

communications; the rise of media and advertising integration through sponsored content, product placement, native advertising and other;

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The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition

, Vice President, Global Communications, Tenneco The definitive guide to PR and communications-updated with the newest social media and;

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Universal Codes of Media in International Political Communications

of Media in International Political Communications: Emerging Research and Opportunities provides emerging research exploring the theoretical and;

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The Handbook of Diasporas, Media, and Culture

connectivity-presenting state-of-the-art research and key debates on the intersection of media, cultural, and diasporic studies This innovative and;

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The Routledge Handbook of Language and Media

The Routledge Handbook of Language and Media provides an accessible and comprehensive overview of state-of-the-art research in media;

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The Routledge Handbook of Language and Media

The Routledge Handbook of Language and Media provides an accessible and comprehensive overview of state-of-the-art research in media;

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Routledge International Handbook of Emotions and Media

, the mass media, and society Multidisciplinary and integrative: consolidates research from a variety of disciplines under one unifying;

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Driving Consumer Engagement in Social Media

Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly;

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Handbook of Antennas in Wireless Communications

all of the latest research and results to provide engineering professionals and students with a one-stop reference on the theory, technologies;

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Driving Consumer Engagement in Social Media

Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly;

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Driving Consumer Engagement in Social Media

Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly;

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Signal Processing for Mobile Communications Handbook

In recent years, a wealth of research has emerged addressing various aspects of mobile communications signal processing. New applications;

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Handbook Of Media Branding

This comprehensive handbook critically addresses current issues and achievements in the field of media branding. By discussing media;

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Handbook of Media Branding

This comprehensive handbook critically addresses current issues and achievements in the field of media branding. By discussing media;

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Jane's Crisis Communications Handbook

This book is designed to assist organizations and their employees to cooperate with the media and inform, calm, and direct their;

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Topical Issues in Communications & Media Research

rubric of communication and media studies. This book seeks to interrogate a number of concerns and issues in communications and media research;

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