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E-Marketing Intelligence - Transforming Brand And Increasing

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Enterprise Marketing Management

and technology consulting. He is a frequent speaker on brand strategy, marketing strategy, and e-business strategy, and serves as President;

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Building Brands Directly

Consumer brand manufacturers face growing challenges from fragmenting markets, escalating media costs, and declining advertising;

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Building Brands Directly

Consumer brand manufacturers face growing challenges from fragmenting markets, escalating media costs, and declining advertising;

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Fashion Promotion Building a Brand Through Marketing and Communication Basics Fashion Management

Fashion Promotion is an inspiring and practical guide to promoting a brand. It addresses the new ways in which brands engage with customers;

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Implementing E-learning

marketing and change management professional by generating awareness for your e-learning brand, position well designed e-learning for maximum effect;

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Marketing and Smart Technologies

intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and;

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Marketing Communications

coverage of e-communication, including e-marketing, mobile marketing, interactive television and relationship marketing. Building on the success;

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Digital Marketing For Dummies

Get digital with your brand today! Digital Marketing for Dummies has the tools you need to step into the digital world and bring your;

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Branding & AI

of businesses. The book would be singularly profound to entrepreneurs, marketing professionals, brand strategists, students, and anyone aspiring to take;

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Using Artificial Intelligence in Marketing

marketing benefits such as accurate market research samples, immediate big data insights and brand-safe content creation, right through to the on;

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Emarketing Excellence

dynamic and exciting field and helping you create effective and up-to-date customer-centric e-marketing plans. A practical guide to creating and;

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Emarketing Excellence

dynamic and exciting field and helping you create effective and up-to-date customer-centric e-marketing plans. A practical guide to creating and;

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Using Artificial Intelligence in Marketing: How to Harness AI and Maintain the Competitive Edge

marketing benefits such as accurate market research samples, immediate big data insights and brand-safe content creation, right through to the on;

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Marketing Management

in marketing theory and practice. Topics covered include brand equity, customer value analysis, database marketing, e-commerce, value;

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Analysis for Marketing Planning

Analysis for Marketing Planning, 7e by Lehmann and Winer focuses on the analysis needed for sound Marketing decisions and is structured;

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Analysis for Marketing Planning

Analysis for Marketing Planning, 7e by Lehmann and Winer focuses on the analysis needed for sound Marketing decisions and is structured;

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Analysis for Marketing Planning

Analysis for Marketing Planning, 7e by Lehmann and Winer focuses on the analysis needed for sound Marketing decisions and is structured;

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Business Intelligence and Modelling

This book highlights interdisciplinary insights, latest research results, and technological trends in Business Intelligence and Modelling;

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International Marketing

more streamlined chapters, new chapters, totally new cases and a brand new text design, making it one of the most compelling and exciting books;

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Total E-Mail Marketing

E-mail is a powerful marketing communications tool which excels at developing relationships with existing customers and acquiring new;

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Total E-mail Marketing

E-mail is a powerful marketing communications tool which excels at developing relationships with existing customers and acquiring new;

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e-Marketing

tools are no longer relevant. In this brand new textbook, Cor Molenaar summarizes classic concepts and current developments to create a new;

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e-Marketing

tools are no longer relevant. In this brand new textbook, Cor Molenaar summarizes classic concepts and current developments to create a new;

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Brands

Drawing on rich empirical material, this revealing book builds up a critical theory, arguing that brands have become an important tool for;

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Brands

Drawing on rich empirical material, this revealing book builds up a critical theory, arguing that brands have become an important tool for;

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Marketing Communications

coverage of e-communication, including e-marketing, mobile marketing, interactive television and relationship marketing.Building on the;

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