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Customer-Centric Marketing

and getting the customer involved in the message. Customer-Centric Marketing shows readers how sustainable development practices and digital;

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Earthscan Reader In Business And Sustainable Development

This Reader contains a comprehensive collection of recent work by leading authors in the field of business and sustainable development;

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Digital Business and Sustainable Development

the corporate social responsibility (CSR) and eco-friendly productivity. Digital Business and Sustainable Development integrates the;

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Digital Business and Sustainable Development

the corporate social responsibility (CSR) and eco-friendly productivity. Digital Business and Sustainable Development integrates the;

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Sustainable International Business Models in a Digitally Transforming World

behaviour, and lastly the third section presents four case studies of sustainable international businesses from sectors such the fashion and digital;

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Improving Business Performance Through Innovation in the Digital Economy

of digital computing. It investigates new economic and entrepreneurial approaches to enhancing community development. Featuring research on topics;

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Organizational Design in Business

argues that the environmental and economic complexity of the digital age require an evolutionary leap in the purpose, design, and traits;

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Synergizing Management, Technology and Innovation in Generating Sustainable and Competitive Business Growth

. The subjects in this Proceeding are classified into four tracks: Strategy, Entrepreneurship, Economics; Digital-Based Management; Finance and;

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Sustainable Entrepreneurship, Renewable Energy-Based Projects, and Digitalization

companies and aiming at sustainable development. This book highlights the use of new business models/methods that can be employed by;

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Fostering Trade in Africa

increasing business opportunities and challenges that confront Africa in the digital age. It also examines the effects of trade policies and other;

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Fostering Trade in Africa

increasing business opportunities and challenges that confront Africa in the digital age. It also examines the effects of trade policies and other;

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IT Crisisology Casebook

The book focuses on the real-world case-based crisis management in digital product development. This includes forecasting, responding, and;

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Digital Solutions and the Case for Africa's Sustainable Development

African economies can benefit tremendously from the new wave of digital innovation and information technology by using it to build and;

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Digital Solutions and the Case for Africa's Sustainable Development

African economies can benefit tremendously from the new wave of digital innovation and information technology by using it to build and;

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Digital Economy for Customer Benefit and Business Fairness

in theories and practices in the development of the field of digital economy for global competitiveness. Considering that, at present, technology and;

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Digital Age

University of Economics, the conference chiefly focused on digital economy issues, such as theoretical preconditions for the development of economic;

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Evolution Sustainability Marketing

of sustainable development and related concepts. It includes definitions of sustainability, sustainable development, importance and the evolution of CSR;

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Emerging Applications in Supply Chains for Sustainable Business Development

Development is a pivotal reference source that provides vital research on the models, strategies, and analyses that are essential for developing and;

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Rural Tourism And Sustainable Business

This book provides the latest conceptual thinking on, and case study exemplification of, rural tourism and sustainable business development;

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Developing Successful Global Strategies for Marketing Luxury Brands

companies. Big data, blockchain, omnichannel experience, and digital customer experience represent the main digital challenges that luxury brand;

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Community Participation and Civic Engagement in the Digital Era

in achieving the sustainable development goals, Community Participation and Civic Engagement in the Digital Era unfolds the complex relationship;

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Cracking the Business Development Code

Cracking the Business Development Code explains the fundamental formula for driving explosive and sustainable business growth: BD = M+S+CS.;

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Globalization and Sustainable Development

principles and processes driving the growth and development of the global economy. Including a wide range of international cases from a variety;

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The Big Data-Driven Digital Economy

This book shows digital economy has become one of the most sought out solutions to sustainable development and economic growth of nations;

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Sustainable Development of Modern Digital Economy

economy concept to the priorities of humanity, including the implementation of global development goals. The authors develop and substantiate;

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Current Achievements, Challenges and Digital Chances of Knowledge Based Economy

knowledge-based economy development. The idea for this book was developed during three international conferences on digitalization: VI, VII and VIII;

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Blockchain 3.0 for Sustainable Development

This book will focus on the use of Blockchain 3.0 for sustainable development. This tool is invaluable for achieving transparency and trust;

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