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Corporate Public Relations

This volume presents a historical and objective overview of the field of public relations in the past century. It discusses some of the;

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Corporate Public Relations

This volume presents a historical and objective overview of the field of public relations in the past century. It discusses some of the;

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Corporate Social Responsibility, Sustainability and Public Relations

While public relations offers numerous assets for organization-stakeholder relationship building and for ethical corporate social;

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Strategic Public Relations

Strategic Public Relations has been produced as a core book for what will become a series of second generation books treating public;

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Principles Of Corporate Communication

, integrating theory from the public relations tradition, and marketing communications, and focuses on the interdependent relations between corporate;

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Public Relations

Taking a managerial perspective, this book explores public relations and its role in the wider organizational world. Contributors explore a;

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Shaping the Corporate Image

Much of the literature on corporate reputation examines the topic from a narrow perspective--for example, from a marketing or public;

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A Handbook of Corporate Communication and Public Relations

well as the relevant public relations issues. With a refreshing new approach to this topic, the authors challenge reductionist views;

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A Handbook of Corporate Communication and Public Relations

well as the relevant public relations issues. With a refreshing new approach to this topic, the authors challenge reductionist views;

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Reputation Management

Reputation management is the most important theme in public relations and corporate communication today. John Doorley and Helio Fred Garcia;

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The Public Relations Strategic Toolkit

The Public Relations Strategic Toolkit presents guidance to instruct and educate students and professionals of public relations and;

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The Public Relations Strategic Toolkit

The Public Relations Strategic Toolkit presents guidance to instruct and educate students and professionals of public relations and;

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Corporate Public Affairs

Corporate Public Affairs explores the increasing interest in public affairs by today's organizations. Lerbinger indicates that more and;

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Public Relations

A Hands-On Book of Ideas, Resources, and Advice on Public RelationsPUBLIC RELATIONS: A Primer for Business Executives,has;

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Public Relations

A Hands-On Book of Ideas, Resources, and Advice on Public RelationsPUBLIC RELATIONS: A Primer for Business Executives,has;

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The Public Relations Strategic Toolkit

The Public Relations Strategic Toolkit provides a structured approach to understanding public relations and corporate communications. The;

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Corporate Social Responsibility, Public Relations and Community Engagement

countries-Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam-the book discusses how public relations (PR) and corporate social;

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Corporate Social Responsibility, Public Relations and Community Engagement

countries-Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam-the book discusses how public relations (PR) and corporate social;

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Public Relations and Whistleblowing

There is a growing interest in corporate whistleblowing, but no comprehensive research has yet focused on public relations practice;

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Public Relations and Whistleblowing

There is a growing interest in corporate whistleblowing, but no comprehensive research has yet focused on public relations practice;

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Corporate Communications

approaches drawn from the worlds of advertising, journalism and public relations. Among the topics discussed are: - The evolution and;

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Corporate Investigations, Corporate Justice and Public-Private Relations

. Corporate Investigations, Corporate Justice and Public-Private Relations also looks at public-private relationships in this sector to propose policy;

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Corporate Investigations, Corporate Justice and Public-Private Relations

. Corporate Investigations, Corporate Justice and Public-Private Relations also looks at public-private relationships in this sector to propose policy;

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The Public Relations Handbook

The Public Relations Handbook is a comprehensive and detailed introduction to the theories and practices of the public relations industry;

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The Use of Corporate Social Responsibility as a Public Relations Strategy considering Latin America as an example

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Perspectives on Public Relations Research

The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a;

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Perspectives on Public Relations Research

The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a;

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