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The Consumer Mind explores the relationship between consumers and brands, analysing the types of communication and their perception;
Vergelijkbare producten zoals Consumer Mind
Take a glimpse into the mind of the modern consumer A decade of swift and stunning change has profoundly affected the psychology of how;
Vergelijkbare producten zoals Decoding the New Consumer Mind
Mind of the Consumer, renowned market researcher and psychologist Max Sutherland has been joined by Alice K Sylvester, a prominent American;
Vergelijkbare producten zoals Advertising and the Mind of the Consumer
international edition of Advertising and the Mind of the Consumer, renowned market researcher and psychologist Max Sutherland reveals the secrets;
Vergelijkbare producten zoals Advertising and the Mind of the Consumer
the development of consumer psychology knowledge, so as to understand the behavior of consumers, their mind, motivations, arguments;
Vergelijkbare producten zoals Consumer Psychology of Tourism, Hospitality and Leisure
The Branded Mind is about how people think, and particularly how people think about brands. It explores what we know about the structure;
Vergelijkbare producten zoals The Branded Mind
international edition of Advertising and the Mind of the Consumer, renowned market researcher and psychologist Max Sutherland reveals the secrets;
Vergelijkbare producten zoals Advertising And The Mind Of The Consumer
What impact can various research methods have on consumer psychology? How can they help us understand the workings of the consumer mind;
Vergelijkbare producten zoals Handbook of Research Methods in Consumer Psychology
What impact can various research methods have on consumer psychology? How can they help us understand the workings of the consumer mind;
Vergelijkbare producten zoals Handbook of Research Methods in Consumer Psychology
in mind, the book develops a legal framework for consumer guarantees, which is based on two key principles: fairness and transparency. There then;
Vergelijkbare producten zoals Consumer Product Guarantees
in mind, the book develops a legal framework for consumer guarantees, which is based on two key principles: fairness and transparency. There then;
Vergelijkbare producten zoals Consumer Product Guarantees
explore the factors of relationship marketing in its contemporary context, with the consumer in mind. From the experience of a football club;
Vergelijkbare producten zoals Relationship Marketing
This book studies how a technological innovation -- in this case the computer -- progresses from its origin as an idea in someone's mind to;
Vergelijkbare producten zoals The Computer in the United States
This book studies how a technological innovation -- in this case the computer -- progresses from its origin as an idea in someone's mind to;
Vergelijkbare producten zoals The Computer in the United States
How did we arrive at our contemporary consumer media economy? Why are we now fixated on screens, imbibing information that constantly;
Vergelijkbare producten zoals The Mediated Mind
How did we arrive at our contemporary consumer media economy? Why are we now fixated on screens, imbibing information that constantly;
Vergelijkbare producten zoals The Mediated Mind
theory of consumer choice. In seeking to answer the question 'where does consumer choice take place?' by drawing upon behavioural psychology;
Vergelijkbare producten zoals Consumers in Context
theory of consumer choice. In seeking to answer the question 'where does consumer choice take place?' by drawing upon behavioural psychology;
Vergelijkbare producten zoals Consumers in Context
This text aims to unravel the mysteries of advertising, taking readers into the mind of the consumer and explaining how advertising;
Vergelijkbare producten zoals Advertising and the Mind of the Consumer
of consumer choices to be made with our mortality in mind. Religious beliefs in the afterlife (or their absence) impact everyday consumption;
Vergelijkbare producten zoals Death in a Consumer Culture
of consumer choices to be made with our mortality in mind. Religious beliefs in the afterlife (or their absence) impact everyday consumption;
Vergelijkbare producten zoals Death in a Consumer Culture
Communicating with the Multicultural Consumer highlights demographic changes impacting the consumer marketplace in the United States;
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Contemporary Consumption, Consumers and Marketing: Cases from Generations Y and Z explores current consumer, consumption and marketing;
Vergelijkbare producten zoals Contemporary Consumption, Consumers and Marketing
Contemporary Consumption, Consumers and Marketing: Cases from Generations Y and Z explores current consumer, consumption and marketing;
Vergelijkbare producten zoals Contemporary Consumption, Consumers and Marketing
is indisputable. However, a change of mind is necessary to understand and cope with future trends and challenges. Managers at international consumer goods;
Vergelijkbare producten zoals International Pricing at Consumer Goods Manufacturers
book takes an unusual approach, encouraging the reader to undertake a series of thought experiments that demonstrate how the mind works. The;
Vergelijkbare producten zoals Neuromarketing Essentials
given. Here it has to be kept in mind that understanding consumers' behavior also gives marketers a great chance to profit from their critics.;
Vergelijkbare producten zoals An Investigation on Contemporary Consumer Resistance
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