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Why Do Digital Marketing

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Unconscious Branding

If consumers make decisions unconsciously, why do we persist in asking them directly through traditional marketing research why they do;

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Principles of Direct, Database and Digital Marketing

why do some non-digital means of direct marketing still remain so powerful? Alan Tapp's successful text has long been a leading;

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Principles of Marketing for a Digital Age

This book was truly student-led in its design and development, and it incorporates digital marketing as central to what marketers do. It's;

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Essentials of Digital Marketing

is being used in various industry settings. Do you know where to start with digital marketing? This user-friendly text book provides an;

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Essentials of Digital Marketing

is being used in various industry settings. Do you know where to start with digital marketing? This user-friendly text book provides an;

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Digital Marketing AllinOne For Dummies

plan and put it to work for your brand From SEO and SEM to brand awareness and why you need it, Digital Marketing All-In-One For Dummies;

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Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations

* Explores the most effective digital marketing strategies and campaigns * Investigates the current status of digital marketing and social;

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Digital marketing like a PRO - completely revised edition

How do you translate your business objectives into a digital marketing strategy? What are today's best practices for;

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Digital Marketing like a PRO

How do you translate your business objectives into a digital marketing strategy? What are today's best practices for content marketing;

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Digital Marketing

. This is why we use it on our postgraduate practitioner programmes - where we actually buy the book for the students as we believe it is that;

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[ 6 Books in 1 ] - Do You Know What Info Marketing Is? This Book Will Show You How to Make a Profit with a Digital Business - (Paperback Version - English Edition)

> 55% OFF FOR BOOKSTORES ! & [ 6 BOOKS IN 1 ] - DO YOU KNOW WHAT INFO MARKETING IS? THIS BOOK;

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Dynamic Digital Marketing

. Dynamic Digital Marketing teaches any business or individual how to increase online visibility and presence, attract their target audience;

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Social Media Ethics Made Easy

relationships or comply with (FTC) Federal Trade Commission regulations. Readers will come to understand what they should do, why, and how they should;

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Digital Marketing for Dummies

Does your digital marketing pack a punch? Written with the marketer's best interests in mind, this friendly, down-to-earth guide shows you;

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Intelligent Marketing

Do you have specific tactics to survive this era of digital transformation? How can a firm extract powerful insights from;

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Marketing Professionals

do these people do on the job every day? What kind of skills and educational background do you need to succeed in this field? How much can;

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Dancing Through the Digital Revolution:

''Dancing Through the Digital Revolution is a playbook for marketing and advertising professionals''- Linda Thaler Kaplan

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Getting Digital Marketing Right

, you need to know how to turn your digital presence into something useful, like leads or customers. To do this, you need a digital sales funnel;

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Digital marketing fundamentals

- First fully-fledged textbook on digital marketing that covers the entire marketing process; - with contributions from more than 20 online;

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21st Century Marketing: What it is, Why it Matters and How to Do it

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Digital Engagement

and appealing to their customers online. Digital Engagement teaches them how to do just that by introducing the best venues for online;

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Digital Marketing

Digital Marketing provides the most comprehensive guide to all aspects of using the Internet, digital media and marketing technology to;

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Digital Marketing

Now in its fifth edition, Digital Marketing (previously Internet Marketing) provides comprehensive, practical guidance on how companies can;

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Multiscreen Marketing

is different from person to person and from device to device, why should marketing messages stay static? They shouldnt. Thats why two digital marketing;

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Developing Digital Marketing

Digital marketing has gained ascendancy as the modern communication method used by most organizations through its ability to transcend;

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Digital Marketing Excellence

Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital;

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