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Trade Marks and Brands

protection? This volume assembles essays examining trade marks and brands from a multiplicity of fields: from business history, marketing;

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Arbitrating Brands International Investment Treaties and Trade Marks

Brand recognition is crucial to companies promoting the sale of products and services. Directors invest considerable revenue into;

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Guide for Logo and TRADEMARK DRAWINGS

Guide for Logo and Trademark DrawingsIllustrates how the author's graphic design studio worked with clients and IP attorneys on thegraphic;

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Trademarks, Brands, and Competitiveness

This book examines trademarks and brands, and their historical role in national competitive and comparative advantage and in overall;

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Cambridge Intellectual Property and Information Law

protection? This volume assembles essays examining trade marks and brands from a multiplicity of fields: from business history, marketing;

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Trade Marks vs Free Competition and Free Movement of Goods in EC Law

of goods within the EU and with EC competition law. These conflicts are closely related to each other. It will be argued that various interests;

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Trademarked

In the first 30 years of trade registration?between 1876 and 1906?more than 250,000 marks were;

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The Law of Trade-Marks and Trade Name, and Merchandise Marks

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The European Union Trade Mark

The European Union Trade Mark (EUTM) system allows brand owners to protect and enforce a trade mark in every EU Member State through just;

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Logos and No Gos

Logos and No Gos ought to be mandatory reference material for all managers of branded products and services. It is a concise, easy read;

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Global Brand Management

THE FUTURE SUCCESS OF GLOBAL BRANDS WILL DEPEND ON BRAND MANAGERS' UNDERSTANDING OF CULTURAL CONTEXT AND ITS INTEGRATION INTO A DYNAMIC;

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A User's Guide to Trade Marks and Passing Off

A User's Guide to Trade Marks and Passing Off, Third Edition addresses the law of trade marks from a practical viewpoint, covering;

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A User's Guide to Trade Marks and Passing Off

Focuses on the current law relating to the protection of registered trademarks and certain related rights. This includes registered trade;

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Trade Marks at the Limit

Trade Marks at the Limit is a collection of current, informed and original essays on different aspects of a topic that unites trade mark;

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Morcom, Roughton and St Quintin

with the best possible support and authority. It includes detailed analysis of important UK and European legislation and decisions, in-depth;

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Brand Assets

classification of brands as assets and it has often been the case that purchased brands (brands with a firm value attached to them) have been included on;

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Trade Marks Law

Superior Court and Patents Office jurisprudence. Principal case law from the UK, the Court of Justice, and the General Court are also included. The;

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An Economic Perspective on Trade Mark Law

An Economic Perspective on Trade Mark Law uses economic analysis to examine the capacity of a trade mark to stimulate and strengthen demand;

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Trade Mark Dilution in Europe and the United States

The only comparison of EU and US protection against trade mark dilution, this book provides a complete overview of the dilution action;

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The law of unfair competition and trademarks, with chapters on good-will, trade secrets, defamation of competitors and their goods, registration of trade-marks under the Federal trade-mark act, price cutting, etc

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Entrepreneurs Who Changed History

vision, innovation, and ruthless determination to make their marks on our society in indelible ways. Boldly illustrated and comprehensive;

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Scientists And Engineers,Chapters 23-46

As a market leader, PHYSICS FOR SCIENTISTS AND ENGINEERS is one of the most powerful brands in the physics market. However, rather than;

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Well-Known Trade Marks

mark law from Japanese perspectives, and provides a practical and critical overview of trade mark law in Japan, including the historical;

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Well-Known Trade Marks

mark law from Japanese perspectives, and provides a practical and critical overview of trade mark law in Japan, including the historical;

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A treatise on the law of trade-marks and analogous subjects

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Digest of Trade-Marks for Machines, Metals, Jewelry, and the Hardware and Allied Trades

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The Politics of Fair Trade

, and relevant countries with regard to fair trade. Essays include: Falling Foul of Fair Trade: The Politics of Supply Chains; The Politics;

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