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The Portable MBA in Marketing

fortune-the customer. The Portable MBA in Marketing, Second Edition is dedicated to the principle that the only guarantee for continued success;

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The Portable MBA in Economics

This essential addition to the acclaimed Portable MBA Series contains an important group of concepts and skills in order to understand the;

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The Portable MBA in Project Management

The Portable MBA in Project Management covers the most pressingAC topics inAC project management and features all the leading thinkers;

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Portable Mba In Entrepreneurship

MBA series has tracked the core curriculum of leading business schools to teach you everything you need to know about business-without the;

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The Portable MBA in Strategy

Over 525,000 Copies of the Portable MBA Series Sold Learn the best new ideas in BUSINESS STRATEGY from the brightest lights in the field;

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The Portable MBA in Entrepreneurship Case Studies

The crucial link between theory and practice In The Portable MBA in Entrepreneurship Case Studies you'll meet people who have used the;

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MBA Economics

need to be presented. This feature makes MBA Economics substantially leaner than the standard text in microeconomics, thereby making it far;

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Micro MBA

Micro MBA focuses on accounting, economics, marketing, human resources, operations, finance and gives the core curriculum of subjects;

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Mobile Mba

Shortlisted for the CMI Management Book of the Year Competition 2011, Commuters' Read Category The Mobile MBA delivers all the knowledge;

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International Economics

in international economics or you're an MBA student, this book well help you succeed in the course.;

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Managerial Economics

For upper-level undergraduate and first-year MBA courses in managerial and applied economics. This text will excite readers by providing a;

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Managerial Economics for Decision Making

Managerial Economics for Decision Makingis designed for MBA and final year undergraduates taking a module in Managerial Economics. The text;

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Economics Medicine and Health Care

This text is appropriate for a wide range of courses in health economics including undergraduate, postgraduate and MBA. It is also suitable;

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Managerial Economics

This text places the study of managerial economics firmly in a European context. Managerial Economics offers a lively and readable account;

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Microeconomics for MBAs

Now in its third edition, this textbook develops the economic way of thinking through problems that MBA students will find relevant to;

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Microeconomics for MBAs

Now in its third edition, this textbook develops the economic way of thinking through problems that MBA students will find relevant to;

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Economics for Business

, foreign investment and exchange rates. The book has a very strong business focus and has been used in the UK on many MBA courses as well as short;

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What'S Your Mba Iq?

What's your MBA IQ? A combination of what you know and how much you've applied this knowledge on the job, your MBA IQ is what defines your;

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Principles of Business Economics

A concise, jargon-free microeconomics text that is ideal for MBA students.;

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Economics for Managers

For one semester MBA Managerial Economics courses. To be competitive in today's business environment, managers must understand how both;

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Economics, Strategy and the Firm

basic knowledge of microeconomic theory, the text is aimed at intermediate undergraduates and MBA students undertaking a course of study;

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The Economics of Business Strategy

environment, organisation studies and strategic management. The book is written for the growing number of courses at MBA, undergraduate, and;

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The Vest-Pocket MBA

This revised and expanded second edition of the text covers 240 key areas of business and finance. It features new chapters on: management;

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Economics for Business

This text is essential reading for all students who require a business-oriented introduction to economics, but is particularly aimed at MBA;

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Managerial Economics, Global Edition

For upper-level undergraduate and first-year MBA courses in managerial and applied economics. This text will excite readers by;

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Managerial Economics

This text provides full coverage of all the topics typically encountered in Business or Managerial Economics. It is designed to be;

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Key MBA Models

Key MBA Models is a one-stop-shop for all business course students and practicing managers. It contains the core management models from;

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