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Critical Corporate Communications

corporate communications. It deals with all the different methods of internal and external corporate communication available -- letters, fax, email;

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A Quick Start Guide to Mobile Marketing

of m-marketing and its links with other forms of digital marketing. It provides a quick and easy understanding of the key concepts and;

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Effective Promotional Planning for E-Business

planning and implementation for e-businesses. Using a range of case studies from around the world, the book illustrates current practice;

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Up Your Business!

take their business to the next level. It is one of the most powerful books on business and leadership I have ever read and will be a major;

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Scholarly Communications

specifically covers four key themes: 1.the value of scholarly content and information at various stages of it development and use; 2.the role that;

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The Student-Run Agency

years in professional agencies, and conducted extensive research on the structure and learning benefits of student agencies. The Student-Run;

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Business to Business Marketing

related units in Engineering- and Social Studies-based programmes. Students following the CIM's Professional Diploma Module, Marketing;

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The Professional Service Firm

the challenges and opportunities it faces. Mark C. Scotta s analysis of the professional services industry is an indispensible guide for;

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AMA Handbook For Managing Business To Business Marketing Communications

With communications occupying the key role in business to business marketing there is a need for professionals to fully grasp its;

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T.H.I.N.K. More

reader's attention and keep it T.H.I.N.K. is a must-have business book for every busy, business professional. Good news! You don't have;

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Programming Beyond Practices

Writing code is the easy part of a software developer s work. With this practical book will help you explore the other 90% of the job, from;

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Business to Business Marketing

a practical viewpoint and includes market entry strategies trade fairs, reputation management and corporate communications. It looks at;

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Business and Administrative Communication

of communication abilities that are needed in the business and administrative world. The book comprises proper professional methods of administrative;

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Professional Services Marketing Handbook

The market for professional services and consulting firms is changing, driven by evolving and more demanding client requirements. Legal;

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Professional Services Marketing Handbook

The market for professional services and consulting firms is changing, driven by evolving and more demanding client requirements. Legal;

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Microsoft Lync 2013 Unified Communications

inside an organization. This book is targeted at three audiences: business decision makers, technical advocates, and IT decision makers. As this;

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Get Certified

technologies, their impact on the profession, and common professional best practices. The book's well-structured presentation along with suggestions;

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Improving Business Communication Skills

communication and its importance to one's personal and professional success. Building on the author's experience as an educator and business consultant;

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To the Letter

Customizable pre-written business communications Business communication is often tricky; the line between professional and impersonal;

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Public Relations for Marketing Professionals

relations can destroy products...or even close companies! An experienced professional in the field of business communications, Roger Haywood shows;

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Internships

It is estimated that about 60,000 college students in communications and business are doing internships at any given time. This guide seeks;

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Guide to Interpersonal Communication (Guide to Business Communication Series)

Brief, practical, and reader-friendly, this is a handy guide for improving your business interactions and relationships. It offers clear;

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Best practice - Business analysis

business analysis professionals who apply it in their daily work role. The purpose of this pocket guide to the BABOK® Guide is to help understand;

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Guide to Business Etiquette

to Business Etiquette, a brief text that covers all the important issues and concepts without confusing the reader with excess material;

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How to Win Client Business When You Don't Know Where to Start - A Rainmaking Guide for Consulting and Professional Services

guide for everyone in the business of selling professional and consulting services. Author Doug Fletcher dives deeply into the five skills;

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Managing Business Communications

proliferate and the speed of communication increases, getting your message across has never been more important. Using the series' trademark mix;

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Savvy!

communications leadership experience at high tech companies, share advice gained from their professional successes, triumphs, and disappointments. Like a;

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