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The International Marketing of Travel and Tourism

international marketing of tourism and travel. The book begins in defining the role of international marketing in tourism and describes the strategic;

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Marketing in Travel and Tourism

Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st Century. It;

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Marketing in Travel and Tourism

in Travel and Tourism provides a truly international and comprehensive guide to marketing in the global travel industry, an indispensible text for;

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Business Travel and Tourism

'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical;

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Business Travel and Tourism

'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical;

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Introduction to Travel and Tourism

The fundamentals of travel and the impacts of tourism throughout history and the world Introduction to Travel and Tourism: An;

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Heads In Beds

An excellent supplemental text for courses in Hospitality Management, Travel and Tourism Marketing, Travel Promotion and Sales, and;

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Advances in Tourism, Technology and Systems

This book features a collection of high-quality research papers presented at the International Conference on Tourism, Technology & Systems;

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Advances in Tourism, Technology and Systems

This book features a collection of high-quality research papers presented at the International Conference on Tourism, Technology & Systems;

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Sport and Adventure Tourism

Discover the secrets to success in sport-related tourism and adventure travel!This essential handbook of sport-related travel provides an;

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Sport and Adventure Tourism

Discover the secrets to success in sport-related tourism and adventure travel!This essential handbook of sport-related travel provides an;

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Tourism Forecasting and Marketing

Stay up to date with the most effective practices in tourism demand forecasting! Tourism Forecasting and Marketing presents vital, up;

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Marketing Tourism Destinations

The global significance of tourism as an economic, environmental, and social force has never been greater. Modern methods of transportation;

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Travel Marketing, Tourism Economics and the Airline Product

This book provides a comprehensive introduction to travel marketing, tourism economics and the airline product. At the same time, it;

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Strategic Perspectives in Destination Marketing

of branding in the tourism, travel, and hospitality industry sectors. This book provides students and practitioners with a good understanding of the;

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Tourism: Operations And Management

); Indian and international organizations. The book explains how to set up travel agencies and tour operations and their role in the tourism;

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Japanese Tourists: Socio-Economic, Marketing and Psychological Analysis

investigates the specific needs, behaviors, and desires of this growing segment of the international tourism market.Japanese tourists spend billions;

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The Management of International Tourism (Rle Tourism)

International tourism is one of today's major growth industries necessitating increasingly more sophisticated management techniques. In the;

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Marketing Tourism and Hospitality

This textbook explores the fundamental principles of marketing applied to tourism and hospitality businesses, placing special emphasis on;

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Successful Tourism Marketing

Travel and tourism is one of the world's largest industry, and by improving their marketing, many tourism businesses would be able to claim;

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Social Media in Travel, Tourism and Hospitality

management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters;

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International Tourism

of the cultural differences between international tourists and locals is not readily available in tourism literature. The concept of culture;

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Advances in Social Media for Travel, Tourism and Hospitality

businesses in travel, tourism and hospitality. The first section addresses topical issues related to how social media influence the operations and;

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Sales and Marketing for Travel and Tourism Industry

to bring to the readers diverse aspects of sales and marketing which eventually affect the tourism industry like promotion, infrastructure;

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Safety and Security in Tourism

How will the travel and tourism industry respond to the terrorist attacks on America?The recent terrorist attacks in the United States and;

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Safety and Security in Tourism

How will the travel and tourism industry respond to the terrorist attacks on America?The recent terrorist attacks in the United States and;

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Japanese Tourists

investigates the specific needs, behaviors, and desires of this growing segment of the international tourism market.Japanese tourists spend billions;

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