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A Companion to Creative Writing

A Companion to Creative Writing comprehensively considers key aspects of the practice, profession and culture of creative writing in the;

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Fundamentals Of Creative Advertising

, Mahon and Barfoot explore the role of the creative team (comprising art director and copywriter) and examine the ways in which these teams;

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Creative Style Profile

companion Creative Style Profile. The Profile is designed not to tell participants IF they are creative, but HOW they are creative. It is not a test;

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Adweek Copywriting Handbook

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven;

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Copywriters Toolkit

to create powerful, strategic ad copy. Focusing on strategy, technique, and the skills needed to write for different media, The Copywriter s;

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Advertising Creative - International Student Edition

Advertising Creative, Fifth Edition continues to weave discussions about digital messaging through every chapter. Yet, the underlying theme;

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The Copywriter

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The Creative Copywriter's Companion

In this landmark book, one of America's most award-winning copywritersand creative directors, who conducted the copywriting training;

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Story of Civilization

The Activity Book and companion Teacher&;s Manual provide a complete review of everything read in The Story of Civilization: The Making;

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Story of Civilization

The Activity Book and companion Teacher&;s Manual provide a complete review of everything read in The Story of Civilization: The Making;

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Everything You Need to Know About Creative Writing

-relieving companion for the struggling student, writer and tutor - no-nonsense, practical advice and guidance - Useful contents lists by topic;

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Copywriting: Successful Writing For Design, Advertising, And Marketing

versatile copywriter. Leading industry talents from both the UK and US are interviewed, major campaigns covering all areas of the industry are;

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Pocket Guide to Sainthood

, the unexpected, the unusual, and the downright weird. Jason Boyett (Amarillo, TX) is a former copywriter and creative director in the;

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Change One-Third of the Creative Core of the B-52's ONE-THIRD OF THE CREATIVE CORE OF THE B-52'S. Wilson, Cindy, CD

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Pocket Guide To The Bible

downright bizarre aspects of the Bible. Jason Boyett (Amarillo, TX) is a former copywriter and creative director in the advertising/marketing;

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A Concise Companion to Postwar American Literature and Culture

This Concise Companion is a guide to the creative output of the United States in the postwar period, in its diverse energies, shapes and;

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Social-Emotional Leadership Reflection Journal

The Social-Emotional Leadership Reflection Journal is a companion to the Social-Emotional Leadership book published by the Center for;

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The Conference Companion

Sketchnotes, doodles, and creative play await both you and your students. Part workshop, part journa;...

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The Only Wonderful Things

novels have looked like if she had never met magazine editor and copywriter Edith Lewis? In this groundbreaking book on Cather's relationship;

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Copywriting

combination of words and images, often arise as a result of collaborative efforts between both the conceptual copywriter and designers or art director;

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The Creative University

ISBN The Creative University. Type boekomslag: Paperback, Uitgever: Brill, Sense, Minimum bestelhoeveelheid: 1 stuk(s);

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The Creative University

ISBN The Creative University. Type boekomslag: Hardcover, Uitgever: Brill, Sense, Minimum bestelhoeveelheid: 1 stuk(s);

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Effective Copywriting Techniques: The Ads that Sell

copywriter’s job is to sell. Period. The selling is accomplished by persuasion with the written word, much like a television commercial sells (if;

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The Cambridge Companion to Prose

This Companion provides an introduction to the craft of prose. It considers the technical aspects of style that contribute to the art;

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The Cambridge Companion to Prose

This Companion provides an introduction to the craft of prose. It considers the technical aspects of style that contribute to the art;

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The Artist's Way for Parents

?For decades, people have been asking me to write this book. The Artist’s Way focuses on a creative recovery. We re-cover the ground we;

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Conscious Creative, The

The Conscious Creative is award-winning creative director, designer, and writer Kelly Small's fresh, actionable guide to mindfulness;

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