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easyLand - How easyJet Conquered Europe (Second Edition)

In the summer of 1995 a start-up company led by the son of a Greek shipping tycoon, took up residence in an orange painted tin shack next;

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Quantitative and Qualitative Analysis of EasyJet's Annual Report 2013

European airports. The company streamlines its operations to cost-reduction, facilitated by a strong capital structure. Europe's airline industry;

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Communication in the U.K. Budget Airline Industry

UK air transport market are introduced briefly, with a special regard to the two leading budget airlines, Ryanair and EasyJet. Furthermore;

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Go

was sold to arch-rival easyJet for an astonishing GBP374 million. At at time when the airline industry is of great interest to the public as;

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Strategic Marketing Approaches within Airline Management

and Germanwings are highlighted and the new business concept isintroduced. Finally, all findings are put into relation using the SWOT-analysis.;

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Marketing Functions of JJB Sports

advantage of the company. A 4'P analysis has been done to understand the marketing mix of the company. finally a SWOT analysis has been conducted to;

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Construction EMarketing

traffic; better define online marketing strategies, and improve on how to disseminate details about the company, with a global audience. Includes;

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Flying Off Course IV

The airline industry presents an enigma. High growth rates in recent decades have produced only marginal profitability. This book sets;

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Survival of the fittest

and corporate image, this causes for a gap. A gap analysis and swot analysis are implemented to attain the most accurate information about;

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Swot Analysis

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Airline Operations Research

of operations research analysis in air transportation. Topics include air transport analysis, flight frequency determination, the scheduling of flights;

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Airline Operations Research

of operations research analysis in air transportation. Topics include air transport analysis, flight frequency determination, the scheduling of flights;

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Cases to Accompany Contemporary Strategy Analysis

for exploiting innovation; and the opportunities and pitfalls of internationalization. Used alongside the Contemporary Strategy Analysis;

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Lufthansa's Strategic Challenges when a Star Alliance Member Exits

between the insolvent company American Airlines and US Airways in February 2013. This begs for the question, how Lufthansa will be affected, as a;

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Strategic Management Analysis of Adidas. Conditions in the Sports Equipment Industry and Available Resources

, highlighting threshold and unique resources, and the company's core competences are specified. Using a SWOT analysis, conclusions are drawn by;

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Globalization and Human Resource Management in the Airline Industry

Globalization is a pervasive feature of recent industrial and commercial developments, not least in the airline business with concomitant;

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Globalization and Human Resource Management in the Airline Industry

Globalization is a pervasive feature of recent industrial and commercial developments, not least in the airline business with concomitant;

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Airline Governance

Anyone becoming a company director faces a steep learning curve; this book will give every director and especially one joining the board;

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Business Studies Now! for GCSE

concepts and theories. It also includes the trade cycle and SWOT analysis.;

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Deregulation and the Airline Business in Europe

Over the past twenty years air fares in Europe have fallen steadily. New entrant airlines such as Ryanair and Easyjet have become the;

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Business Environment

including PESTLE, portfolio analysis, capability audits, SWOT and stakeholder analysis to analyse the internal and external environment within which;

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Einde inhoud

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