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How to Win at CRM

This book provides clarity and guidance on effective strategy, implementation and management of CRM. It explores both the conceptual and;

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How to Win at CRM

This book provides clarity and guidance on effective strategy, implementation and management of CRM. It explores both the conceptual and;

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Customer Relationship Management

business? This HOTT Guide defines CRM from different points of view; sales, marketing, customer support and technology. The book presents white;

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Sales, Marketing, and Continuous Improvement

Make the most of sales and marketing Those who have direct responsibility for sales and marketing organizations, as well as those who;

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Customer Relationship Management

uses, benefits and implementation. Buttle and Maklan take a managerial perspective to track the role of CRM throughout the customer journey;

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Customer Relationship Management

uses, benefits and implementation. Buttle and Maklan take a managerial perspective to track the role of CRM throughout the customer journey;

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Customer Relationship Management Systems Handbook

implementation of a CRM. To highlight the significant benefits of implementing CRM strategies, the book provides examples of successful CRM;

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Success Factors for E-Crm System Implementations

identify factors salient for a successful implementation and develop frameworks and models that could enhance the understanding for successful;

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Sams Teach Yourself Microsoft Dynamics Crm 2011 In 24 Hours

book's straightforward, step-by-step approach, you'll learn how to orchestrate successful CRM projects, automate processes, create more efficient;

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Cause Related Marketing and its Impact on Sale

This study examines the impact of cause related marketing (CRM) campaigns on brand loyalty, consumer purchase intention and on sales. The;

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CRM Unplugged

definitive work on how to derive return from investment. It shows readers strategies for successful CRM implementation into a company, and how to;

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Implementing CRM

consideration. This book connects CRM systems implementation with organizational change for the first time. It looks into the factors that distinguish;

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Implementing SAP CRM

successful they will become. Customer Relationship Management (CRM) software systems are key tools for companies to manage the customer-facing;

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Implementing Sap® Crm

successful they will become. Customer Relationship Management (CRM) software systems are key tools for companies to manage the customer-facing;

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Mastering Salesforce CRM Administration

Salesforce implementation by optimizing and extending Sales Cloud, Salesforce1, and Service Cloud applications. This guide will equip you with the;

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The The Art of CRM

experience to provide a powerful guide to CRM implementation Covers modern CRM opportunities and challenges including machine learning, cloud hosting;

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Marketing, Sales and Customer Management (MSC)

This Book is primarily written for experts and managers in marketing, sales, customer and service management at BtB companies. In addition;

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Disruptive Selling

of their precious time. Successful companies use disruptive concepts to engage with the empowered customer. Sales, marketing and customer service;

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Customer Relationship Management

, operational CRM, CRM systems and their implementation. It is the only comprehensive academic text to cover the entire scope of CRM from a marketing;

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Microsoft Dynamics Crm 4 For Dummies

and manage all your customer information Personalize Microsoft CRM to work for your business Set up CRM to support sales, marketing, and;

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Microsoft Dynamics Crm 2011 Cookbook

understanding of IT infrastructure topologies along with functional knowledge of Dynamics CRM 2011 Sales, Marketing, and Services modules.;

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Customer Relationship Management

Marketing, sales and service automation Customer self-service technologies Making the business case and realising the benefits of investment in CRM;

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Mastering Microsoft Dynamics 365 Implementations

Confidently shepherd your organization's implementation of Microsoft Dynamics 365 to a successful conclusion In Mastering Microsoft;

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Open Source Customer Relationship Management Solutions

requirements of a successful implementation of a CRM system are revealed and the concept of seeing CRM as a corporate strategy is concretized.

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Fire Your Sales Team Today

Presents advice for improving business sales in the age of the Internet, discussing how to transition to a guided sales process and combine;

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