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mainstream textsuitable for all business students studying strategy and marketingcourses. Strategic Market Management: Global Perspectives;
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Discover both sides of international business and how to prepare for the future. GLOBAL STRATEGIC MANAGEMENT, 2e International Edition;
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Global Strategic Management, International Edition 3e editie is een boek van Mike W. Peng uitgegeven bij Cengage Learning, Inc. ISBN;
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Examine strategic management with the market-leading book that sets the standard as today's most intellectually rich, but practical;
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economic characteristics. The Global Emerging Market: Strategic Management and Economics describes the fundamental economic base and trends;
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economic characteristics. The Global Emerging Market: Strategic Management and Economics describes the fundamental economic base and;
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Examine strategic management with the market-leading book that sets the standard as today's most intellectually rich, practical analysis;
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For students, managers and senior executives studying Brand Management. Keller's market leading strategic brand management book provides;
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in the Global Market is a critical scholarly resource that highlights the optimization of management functions, such as working capital and;
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maximization, Contemporary Issues in Strategic Management shines a light on measures that really matter, such as value. A wealth of global examples;
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maximization, Contemporary Issues in Strategic Management shines a light on measures that really matter, such as value. A wealth of global examples;
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Vryetydsgedrag in persp. socialisatie;
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Tanner is the only book on the market that prepares students to become effective sales managers in today's hyper-competitive, global;
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Strategic planning and management are essential for the success of any business. In the modern times, marketing has stretched beyond its;
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strategic issues such as market selection and market entry alternatives and covering the global marketing mix. The book concludes with a focus on;
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confirms Global Strategic Management as one of the most accessible, engaging texts on the market, one which students enjoy and find easy to learn;
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DIRECTIE OPVOLGING IN STRAT. PERSP. is een boek van Wissing;
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Examine strategic management with the market-leading text that sets the standard for the most intellectually rich, practical analysis;
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Global Sourcing Best Practices covers the latest trends and leading edge processes in global strategic sourcing, including supply management, t;
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thorough coverage of strategic management now available in the market. Whilst maintaining the strengths and hallmark features of the original;
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field are evident throughout Strategic Management, 12e. Pearce and Robinson have retained high level of academic credibility and market-leading;
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global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management;
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-, Strategic- and Global) literature, which is the basic knowledge for companies who have or planning to establish an account management system. It;
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Global Strategic Management is a core textbook for International and Global Strategy courses, and is suitable as a supplementary text for;
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fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a;
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The Wiley Strategic Management Series aims to illustrate the best in global strategic management for academics, business practitioners and;
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The Wiley Strategic Management Series aims to illustrate the best in global strategic management for academics, business practitioners and;
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