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Social Media in Business Development and Relationship Management

marketing, business development and client relationship management programmes. Containing essential information on the benefits and risks;

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Social Media: The Good, the Bad, and the Ugly

relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition;

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Media, Telecommunications, and Business Strategy

for students in telecommunications management, media management, and the business of media, this text helps future media professionals;

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Social Customer Relationship Management: Fundamentals, Applications, Technologies

explores how social media can successfully support business processes in marketing, sales and service in the context of customer relationship;

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The Impact of Social Media in Modern Romantic Relationships

of social media and romantic relationship development. It is the first volume in the discipline of communication studies intended to provide an;

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The Impact of Social Media in Modern Romantic Relationships

of social media and romantic relationship development. It is the first volume in the discipline of communication studies intended to provide an;

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Organizations and Social Networking

Organizations and Social Networking: Utilizing Social Media to Engage Consumers provides a broad investigation into the use of social;

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Competitive Social Media Marketing Strategies

Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. To achieve;

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Managing Social Media Practices in the Digital Economy

Social media platforms are powerful tools that can help organizations to gather user preferences and build profiles of consumers. These;

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Managing Social Media Practices in the Digital Economy

Social media platforms are powerful tools that can help organizations to gather user preferences and build profiles of consumers. These;

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Business Marketing Management

, relationship management, supply chain management, marketing strategy development and electronic commerce.;

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Economics, Social Sciences and Information Management

The 2015 International Congress on Economics, Social Sciences and Information Management (ICESSIM 2015), held 28-29 March 2015 in Bali;

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The suitability of social media for headhunters to recruit managers from and for the fashion business

to the development and expansion of a wide range of social media platforms, there are numerous, partly unknown, possibilities and means;

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Searchial Marketing

works, social media relationship building is often labor and time intensive with a return on investment that is often hard to measure. Not many;

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Strategic Social Media Management

This textbook provides a lively introduction to the fast-paced and multi-faceted discipline of social media management with international;

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Customer Relationship Management

This book balances the behavioral and database aspects of customer relationship management, providing students with a comprehensive;

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Customer Relationship Management

relationships, social media, database management, and technology advances that impact CRM New material on big data and the use of mobile technology An;

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Social Media Strategy

Create a long-term customer engagement strategy using effective social media campaigns that enhance ROI across channels, using guidance and;

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Social Media Strategy

Create a long-term customer engagement strategy using effective social media campaigns that enhance ROI across channels, using guidance and;

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Social Media Marketing

product development, customer service and customer-driven innovation, and the benefits of encouraging employee collaboration. Social media has;

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Social Media Management Handbook

investment and fully leverage its benefits at your company with The Social Media Management Handbook.;

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Relationship Between Corporate Social Responsibility, Environmental Management, and Profitability

environmental management, and hospitality business profitability. The implications for positive social change include the potential to identify;

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Social Media Management

Social media technologies are not only changing the way we communicate, but also disrupting the business world. Social Media Management;

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Customer Relationship Management

Customer relationship management refers to an approach for the management of the interaction of a company with current and potential;

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Foundations of Marketing

concepts addresses social media, sustainability, globalization, customer relationship management, supply chain management, and digital marketing;

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Social Media Risk and Governance

of social media. Social Media Risk and Governance is a practical guide to the components and considerations which make up a good social media;

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Business Marketing Management

, relationship management, supply chain management, marketing strategy development, and electronic commerce. Presenting a managerial rather than;

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