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Social Media Analytics Strategy

This book shows you how to use social media analytics to optimize your business performance. The tools discussed will prepare you to create;

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Digital Marketing

An unbiased, balanced guide to all aspects of digital marketing planning and strategy, from social media, mobile and VR marketing to;

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Digital Marketing

An unbiased, balanced guide to all aspects of digital marketing planning and strategy, from social media, mobile and VR marketing to;

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Creating Value With Social Media Analytics

Often termed as the ‘new gold,’ the vast amount of social media data can be employed to identify which customer behavior and actions create;

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Big Data Analytics in Cognitive Social Media and Literary Texts

-related information from social media and literary texts. It presents analytics that transcends the borders of discipline-specific academic;

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Web Analytics 2.0

actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns;

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SOCIAL MEDIA MARKETING STRATEGY for small businessstartupsbloggers

SOCIAL MEDIA MARKETING STRATEGY is a fantastic book for the beginner or advanced internet marketer. It's a bundled resource for small;

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Social Media: The Good, the Bad, and the Ugly

submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer;

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Social Media Analytics

Align Strategy With Metrics Using Social Monitoring Best Practices Two or three years from now, every public relations firm that wants;

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Social Media Marketing for Business

Social media has become an imperative for almost every business. Discover how to successfully implement an effective social media strategy;

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Social Media Marketing for Business

Social media has become an imperative for almost every business. Discover how to successfully implement an effective social media strategy;

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Research Methods in Accounting

management It includes new sections dedicated to: Social media impact on research Big Data Analytics Endogeneity issues in regression;

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Social Computing and Social Media: Applications and Analytics

This book constitutes the proceedings of the 9th International Conference on Social Computing and Social Media, SCSM 2017, held as part;

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Insights, Innovation, and Analytics for Optimal Customer Engagement

has become much more applicable and effective with the use of social media platforms and the increased access of internet. Moreover, the;

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Insights, Innovation, and Analytics for Optimal Customer Engagement

has become much more applicable and effective with the use of social media platforms and the increased access of internet. Moreover, the;

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Digital Analytics for Marketing

decisions. The author covers timely topics, such as social media, web analytics, marketing analytics challenges, and dashboards, helping students to;

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Digital Analytics for Marketing

decisions. The author covers timely topics, such as social media, web analytics, marketing analytics challenges, and dashboards, helping students to;

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Social Media Data Mining and Analytics

Harness the power of social media to predict customer behavior and improve sales Social media is the biggest source of Big Data. Because;

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Social Media Rules of Engagement

Avoid becoming a #PRFail with a solid social media strategy Social Media Rules of Engagement guides you in the development of a;

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Python Social Media Analytics

Leverage the power of Python to collect, process, and mine deep insights from social media data About This Book * Acquire data from;

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Ultimate Marketing Secrets

to develop a social media marketing plan, How to implement a social media marketing strategy, How to choose social media marketing tools for;

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Social Data Analytics

, social graph, location, and rich media data. A four-step approach to the social BI process will help you access, evaluate, collaborate, and share;

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Social Media Recruitment

and recruiting professionals are not equipped with the knowledge and understanding to create a social media recruiting strategy. Social Media;

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Social Media Business: Define your social strategy, start selling on social media and expand your business in China

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Strategic Social Media Management

, students will be able to develop a social media strategy, curate accurate and relevant content, and create engaging social media content that tells;

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Big Data Analytics

sections named: big data analytics: vision and perspectives; financial data analytics and data streams; web and social media data; big data systems;

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Human-Centered Social Media Analytics

; examines social relationships in human-centered media for the development of socially-aware video, location-based, and multimedia applications;

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