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Social Influence and Consumer Behavior

framework. This collection of innovative essays examines both the conscious and non-conscious effects of social influence on consumer behavior;

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Social Influence and Consumer Behavior

framework. This collection of innovative essays examines both the conscious and non-conscious effects of social influence on consumer behavior;

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Understanding Rivalry and Its Influence on Sports Fans

behavior in order to predict and identify their effect on social interaction, consumer behavior, and the entertainment industry. Understanding;

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Consumer Behavior

Consumer Behavior: Building Marketing Strategy provides students with a usable, strategic understanding of consumer behavior;

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Consumer Behavior

This book illustrates the real behavior of everyday consumers and shows how marketers, consumer activists, and public officials influence;

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Consumer Behavior

behavior. Since we are all consumers, many of the topics have both professional and personal relevance to students. This makes it easy to apply the;

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Social Psychology of Consumer Behavior

The Social Psychology of Consumer Behavior brings together the most promising and theoretically fruitful research developments by;

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Leveraging Consumer Behavior and Psychology in the Digital Economy

consumer behavior and psychology has become a dominant ground for researchers and practitioners to inspect the trends, opportunities, and;

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Leveraging Consumer Behavior and Psychology in the Digital Economy

consumer behavior and psychology has become a dominant ground for researchers and practitioners to inspect the trends, opportunities, and;

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Social Psychology of Consumer Behavior

The Social Psychology of Consumer Behavior brings together the most promising and theoretically fruitful research developments by;

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Consumer Behavior In Fashion

For courses in Consumer Behavior in Fashion and Interior Design, as well as similar courses offered in the departments of Sociology;

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The Routledge Companion to Consumer Behavior Analysis

in marketing, consumer behavior, behavior analysis, social psychology, behavioral economics and behavioral psychology.;

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The Routledge Companion to Consumer Behavior Analysis

in marketing, consumer behavior, behavior analysis, social psychology, behavioral economics and behavioral psychology.;

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Solomon, M: Consumer Behavior: Buying, Having, and Being

, and Being deepens the study of consumer behavior into an investigation of how having (or not having) certain products affects our lives;

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Consumers & Markets

Explaining consumer behavior today appears to be more complex than interpreting the conventional paradigm of perceptions, attitude, and;

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Virtual Social Identity and Consumer Behavior

transforming consumer behavior. The various social networking and gaming sites have millions of registered users worldwide, and major corporations are;

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Virtual Social Identity and Consumer Behavior

transforming consumer behavior. The various social networking and gaming sites have millions of registered users worldwide, and major corporations are;

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Consumer Behavior Plus Mymarketinglab

For undergraduate and graduate consumer behavior courses. Explore the act of buying and beyond. Solomon goes beyond the discussion;

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Consumer Behavior: Buying, Having, and Being Plus Mymarketinglab with Pearson Etext, Global Edition

Solomon's Consumer Behavior: Buying, Having, and Being deepens the study of consumer behavior into an investigation of how having (or not having;

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The Dark Side of Social Media

scholars, practitioners, and students interested in consumer psychology, consumer behavior, social media, advertising, marketing, sociology;

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The Dark Side of Social Media

scholars, practitioners, and students interested in consumer psychology, consumer behavior, social media, advertising, marketing, sociology;

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Consumer Behavior

This book explores the many facets of consumer behavior. Its current coverage and engaging writing style reflect the latest research and;

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Consumer Behavior

This book explores the many facets of consumer behavior. Its current coverage and engaging writing style reflect the latest research and;

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Consumer Behavior

This book explores the many facets of consumer behavior. Its current coverage and engaging writing style reflect the latest research and;

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Consumer Behavior

This book explores the many facets of consumer behavior. Its current coverage and engaging writing style reflect the latest research and;

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Consumer Behavior

This book explores the many facets of consumer behavior. Its current coverage and engaging writing style reflect the latest research and;

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Consumer Behavior, Plus Mymarketinglab With Pearson Etext

This package includes a physical copy of Consumer Behavior: Global Edition, 10/e by Michael Solomon, as well as access to the eText and;

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