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Product Strategy And Management

Product Strategy and Management offers a holistic discussion and explanation of this subject area and shows why it is fundamental to a;

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Product Strategy and Management

Product Strategy and Management offers a holistic discussion and explanation of this subject area and shows why it is fundamental to a;

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Product Launch the Microsoft Way

in-depth How-to for all aspects of a product launch. Increase the effectiveness of your product launch process, strategy and execution and learn;

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Product Strategy & Six Sigma

contemporary theoretical issues and applied strategies on product management.;

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Product Management for Dummies

Management For Dummies gives you the tools to increase your skill level and manage products like a pro. From defining what product management is and;

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Successful Product Management

edition of Successful Product Management, Stephen Morse focuses on the skills and techniques required from the product manager to be effective as;

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Marketing Management & Strategy

Marketing Management and Strategy is a concise and practical management guide to the latest ideas in advanced Marketing and Strategy. The;

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Product Management: Understanding Business Context and Focus

business context and focus relate to, and impact, product management, from the organisation's vision statement to objectives, strategy, values and;

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Effective Platform Product Management

of platform development. It'll help you understand the difference between traditional and modern product management for platforms and even decide;

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Marketing Management and Strategy

Marketing Management and Strategy is a concise and practical management guide to the latest ideas in advanced Marketing and;

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New Products Management

New Products Management, 8/e, by Crawford and Di Bennedetto provides future new product managers, project managers and team leaders with a;

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New Products Management

New Products Management, 8/e, by Crawford and Di Bennedetto provides future new product managers, project managers and team leaders with a;

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Retail Product Management

Introducing students to the product management process, this revised and updated second edition gives an insight into the operations and;

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ISE Strategic Management of Technological Innovation

subject of innovation management as a strategic process, and is organized to mirror the strategic management process used in most strategy;

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Software Product Management

includes product strategy, product planning, participation in strategic management activities and orchestration of the functional units of the;

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Software Product Management

This book gives a comprehensive overview on Software Product Management (SPM) for beginners as well as best practices, methodology and;

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Oakland on Quality Management

'Oakland on the New Quality Management' shows managers how to implement a Total Quality Management strategy throughout all activities and;

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Strategic Management And Competitive Advantage

Core strategic management concepts without the excess. What Is Strategy and the Strategic Management Process;

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Design and Marketing of New Products

A complete and practical, how-to exploration of each step in the strategy, opportunity identification, design, testing, launch, and profit;

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Project Management Nation

Project management is surely one of the most important professions in the IT industry today. This collection of tips, techniques and;

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Handbook of New Product Development Management

Managing new product development is a key area of management, straddling strategy, innovation and entrepreneurship and macro-organizational;

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Product Strategy for High Technology Companies

and a powerful product strategy. Without both, they simply won't survive. Product Strategy for High Technology Companies, 2nd Edition;

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Media Product Portfolios

of product portfolio management and applying them to media companies in a comprehensive manner. It draws from knowledge and methods of analyzing;

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Strategize

Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital;

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Product Management in Practice

Product management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day;

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Key Concepts in Operations Management

Key Concepts in Operations Management introduces a selection of key concepts and techniques in the field. Concise, informative;

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