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Platform Strategy for Global Markets

identifies the key factors of platform strategy on the global market. Given its breadth of coverage, the book will benefit all academic researchers;

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Platform Strategy for Global Markets

identifies the key factors of platform strategy on the global market. Given its breadth of coverage, the book will benefit all academic researchers;

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The Platform Paradox

a successful global strategy. In The Platform Paradox, Guillen details: How the COVID-19 pandemic has accelerated digitization and forced;

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The Platform Paradox

a successful global strategy. In The Platform Paradox, Guillen details: How the COVID-19 pandemic has accelerated digitization and forced;

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Global Production

Global production and purchasing operations create a platform for entry into new markets. However, it takes considerable effort to plan and;

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Digital Platforms, Imperialism and Political Culture

their own national markets and competing with Western-based platform empires in the global markets. The reality though is that only a handful;

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Global Market Strategies

In this book, Michael Neubert, a renowned expert in global business strategy, outlines the principles that underlie a successful;

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Business Architecture Strategy and Platform-Based Ecosystems

This book provides a framework and real case analyses concerning business architecture strategy and platform-based ecosystems. Firstly, the;

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Macro Trading and Investment Strategies

global markets: global macro. Pioneered by hedge fund managers such as George Soros and Julian Robertson, this strategy has led to enormous;

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International Business Strategy in Complex Markets

postgraduate students of international business, strategy and marketing. This book will also offer frameworks and strategic tools for managers;

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International Business Strategy in Complex Markets

postgraduate students of international business, strategy and marketing. This book will also offer frameworks and strategic tools for managers;

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Japanese Global Strategy: Overseas Operations and Global Marketing

This book examines the global corporate strategy of Japanese multi-national enterprises (MNEs) and analyses their position in today's;

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Application of the SCOR Model in Supply Chain Management

disclosure of personal information for businesses using the Internet as a global trading platform.;

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The Global Business

provides concepts, techniques, and strategies for professionals guiding these firms into the world market. The Global Business is need- and action;

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International Business

This book provides students with a balanced perspective on business in a global environment, exploring implications for multinational;

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International Business

This book provides students with a balanced perspective on business in a global environment, exploring implications for multinational;

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The Mirage of Global Markets

, communication, strategy and more. Simply put, The Mirage of Global Markets shows how to globally manage the intensely local marketing programs that are;

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Platform Strategy

, things become even more complicated.Using real world examples, this book acts as a primer for platform strategy, discussing the underlying;

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Effective Platform Product Management

whether the platform business model is the way to go for you. As you progress, you'll be able to build the right platform strategy, define the;

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Managing Global Business Strategies

Aimed at key decision makers and those responsible for global strategy, this book is about changing markets and the complexity;

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Global Corporate Finance

fifth edition of this essential text emphasizes shareholder value and corporate governance, global strategy, and corporate finance practice;

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Globalization of Consumer Markets

The concepts, strategic frameworks, and cases in Globalization of Consumer Markets provide managers of global firms with new ideas for;

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Globalization of Consumer Markets

The concepts, strategic frameworks, and cases in Globalization of Consumer Markets provide managers of global firms with new ideas for;

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Platform Ecosystems

Platform Ecosystems is a hands-on guide that offers a complete roadmap for designing and orchestrating vibrant software platform;

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Global Business Strategy

business strategy. Specifically, it includes new theories and techniques like creating shared value (CSV), the global value chain, platform;

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Winning Across Global Markets

global giant. In this groundbreaking book, Dan Steinbock explains how Nokia s story offers strategic lessons for other global companies;

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Global Brand Strategy

invaluable guide for brand management and development. (K.N. Tang Emeritus Chairman ACNielsen Asia-Pacific). His contribution to global brand;

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